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Columnist: Reel 360

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Netflix pledges to continue theatrical releases for Warner Bros.
  • REEL BUSINESS

Netflix pledges to continue theatrical releases for Warner Bros.

By Reel 360 Dec 5, 2025
Netflix and Warner Bros. Discovery announced today that they have entered into a definitive agreement for Netflix to acquire Warner Bros., including the film and television stu...
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Kroger’s holiday film honors the USO
  • HOLIDAY SPIRIT

Kroger’s holiday film honors the USO

By Reel 360 Dec 4, 2025
Kroger is kicking off the holiday season with “Operation: Gingerbread,” a warm and emotional animated film that pays tribute to military families and celebrates the power o...
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Netflix wins bidding war for Warner Bros. Discovery
  • REEL BUSINESS

Netflix wins bidding war for Warner Bros. Discovery

By Reel 360 Dec 4, 2025
Does anyone remember when Netflix just distributed DVDs by mail? Netflix has officially taken the lead in one of the most dramatic entertainment shakeups in recent years. The s...
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Scarlett Johansson in final talks to join The Batman Part II
  • Casting News

Scarlett Johansson in final talks to join The Batman Part II

By Reel 360 Dec 3, 2025
2026 is going to be a busy year for Scar Jo. The Batman universe just added some major intrigue. Sources tell Nexus Point News that Scarlett Johansson is in talks to join The B...
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Film Independent announces 2026 Spirit Award Nominees
  • Awards Season

Film Independent announces 2026 Spirit Award Nominees

By Reel 360 Dec 3, 2025
Film Independent revealed the nominees for the 41st annual Spirit Awards, honoring the most inventive, bold, and boundary-pushing work in independent film and television. Thi...
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Stanley Tucci gets Italian with Diane Morgan for San Pellegrino
  • HOLIDAY SPIRIT

Stanley Tucci gets Italian with Diane Morgan for San Pellegrino

By Reel 360 Dec 3, 2025
Stanley Tucci joins Diane Morgan for a hilarious chat about what San Pellegrino calls Italian Time. The new piece extends the brand’s holiday campaign, which has been serving...
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RWJBarnabas Health celebrates Jersey Style holidays
  • HOLIDAY SPIRIT

RWJBarnabas Health celebrates Jersey Style holidays

By Reel 360 Dec 3, 2025
RWJBarnabas Health has introduced its first holiday campaign focusing on themes of health, community and shared traditions, emphasizing the meaningful moments that define the h...
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Red Lobster launches The Red Lobsttery for  holidays
  • HOLIDAY SPIRIT

Red Lobster launches The Red Lobsttery for holidays

By Reel 360 Dec 3, 2025
Red Lobster is kicking off the holiday season with The Red Lobsttery, the brand’s first campaign created with its new cultural agency partner, VIRTUE Worldwide. At a time whe...
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White House trolls Sabrina Carpenter with her own lyrics
  • Celebrity

White House trolls Sabrina Carpenter with her own lyrics

By Reel 360 Dec 3, 2025
The White House fired back at pop star Sabrina Carpenter on Tuesday, using her own lyrics to mock her criticism of the Trump administration for featuring her music in an ICE pr...
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The UPS Store delivers emotional holiday short film
  • HOLIDAY SPIRIT

The UPS Store delivers emotional holiday short film

By Reel 360 Dec 2, 2025
The UPS Store partnered with its creative agency of record, Doner, to take a heartfelt approach to holiday shipping with Verify You Are Human, a cinematic branded short film di...
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Johnnie Walker unveils next chapter of Keep Walking campaign
  • International

Johnnie Walker unveils next chapter of Keep Walking campaign

By Reel 360 Dec 2, 2025
Johnnie Walker has introduced the next evolution of its iconic Keep Walking campaign. The new global creative highlights the personal journeys of progress shaping contemporary ...
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Cannes Lions Launches LIONS Sport
  • CANNES LIONS

Cannes Lions Launches LIONS Sport

By Reel 360 Dec 2, 2025
The Cannes Lions International Festival of Creativity has announced LIONS Sport, a new global forum dedicated to the cultural and commercial power of creativity in sport. T...
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Ad Council x star athletes rally fans for mental health
  • REEL NEW YORK

Ad Council x star athletes rally fans for mental health

By Reel 360 Dec 2, 2025
The Ad Council has implemented a significant expansion of its “Love, Your Mind” campaign, teaming up with 17 professional athletes, leading sports leagues, media partners a...
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Netflix submits enormous cash offer for WBD
  • REEL BUSINESS

Netflix submits enormous cash offer for WBD

By Reel 360 Dec 1, 2025
The sale of Warner Bros. Discovery (WBD) has taken a dramatic turn. Netflix has submitted a major cash offer for the studio in the second round of bidding, a surprising move th...
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Omnicom introduces new leadership team
  • REEL BUSINESS

Omnicom introduces new leadership team

By Reel 360 Dec 1, 2025
Omnicom rolled out its long-term strategy and new executive structure today, marking its first major announcement since completing the historic acquisition of Interpublic on No...
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Omnicom to cut more than 4,000 jobs
  • REEL BUSINESS

Omnicom to cut more than 4,000 jobs

By Reel 360 Dec 1, 2025
Merry Christmas to Omnicom employees. The mega holding company said Monday it will eliminate more than 4,000 positions and retire several long-standing agency brands as it begi...
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The new Omnicom rewrites the ad agency landscape
  • REEL BUSINESS

The new Omnicom rewrites the ad agency landscape

By Reel 360 Dec 1, 2025
The advertising industry itself has narrowed dramatically. In Ad Age’s first Agency Report in 1945, 22 agencies made the list. Today, only two remain: McCann and BBDO, both n...
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Operation Smile reframes surgical scars as symbols of hope
  • Reel Ad of the Week

Operation Smile reframes surgical scars as symbols of hope

By Reel 360 Nov 30, 2025
Operation Smile, the global nonprofit dedicated to expanding access to safe surgical care, today launched Badges of Hope, a worldwide creative campaign reframing surgical scars...
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AAF opens call for entries for American Advertising Awards
  • Advertising Awards

AAF opens call for entries for American Advertising Awards

By Reel 360 Nov 30, 2025
The American Advertising Federation (AAF) has officially opened entries for the 2025–26 American Advertising Awards, the largest creative competition in the United States. ...
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Omnicom completes Interpublic acquisition
  • REEL BUSINESS

Omnicom completes Interpublic acquisition

By Reel 360 Nov 29, 2025
Omnicom has finalized its acquisition of The Interpublic Group of Companies, Inc., following all required regulatory approvals. The deal forms the world’s most extensive mark...
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