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Columnist: Reel 360

Reel 360 is a national outlet that covers industry news in advertising, film, TV, streaming, social media, digital, production and entertainment. Not only do our writers cover these industries, they also play an active role in these industries.

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Cricket bodyslams competition in new stop-motion campaign
  • Reel Ad of the Week

Cricket bodyslams competition in new stop-motion campaign

By Reel 360 Nov 8, 2021
Cricket Wireless, along with San Francisco-based creative agency ARGONAUT, turned to its longstanding sponsorship partner (World Wrestling Entertainment) WWE to develop a new a...
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Jason Sudeikis, George Wendt lead virtual It’s a Wonderful Life table read
  • Events

Jason Sudeikis, George Wendt lead virtual It’s a Wonderful Life table read

By Reel 360 Nov 8, 2021
Ted and Norm will now be George and Billy. Real-life uncle/nephew pair George Wendt and Jason Sudeikis are slated to play the roles of George Bailey and Uncle Billy for this y...
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WAR raises stakes with Valorant LCQ Tournament Package
  • PRODUCTION CENTRAL

WAR raises stakes with Valorant LCQ Tournament Package

By Reel 360 Nov 8, 2021
Creative production company We Are Royale (WAR) teamed up with Riot Games to create the brand identity and broadcast package for the Valorant Last Chance Qualifier (LCQ) tourna...
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Giantstep drops “Savage” VFX and animation for aespa music video 
  • Post

Giantstep drops “Savage” VFX and animation for aespa music video 

By Reel 360 Nov 8, 2021
Creative technology company Giantstep provided a series of VFX and animation shots for K-Pop group aespa’s new music video for Savage, their first mini-album. The music video...
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AFM: Panel discusses what makes a film investment-worthy?
  • REEL 360 at AFM

AFM: Panel discusses what makes a film investment-worthy?

By Reel 360 Nov 5, 2021
You have a film. The budget is low. And the potential for a huge ROI is there. But is the script good enough to invest in? This week at the American Film Market 2021 (AFM) a gr...
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AFM: Film Mode acquires Food Fight starring Jonathan Rhys Meyers
  • REEL 360 at AFM

AFM: Film Mode acquires Food Fight starring Jonathan Rhys Meyers

By Reel 360 Nov 5, 2021
  Clay Epstein’s Film Mode Entertainment announces the acquisition and the AFM world market premiere and packaging of the star-studded comedy, Food Fight, with Jonathan ...
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Chicago director Nem Perez signs with Tuff Contender
  • REEL MOVES/LA

Chicago director Nem Perez signs with Tuff Contender

By Reel 360 Nov 5, 2021
Tuff Contender announces the signing of director Nem Perez to the roster. Nem is a mixed-media and experimental motion artist who has directed music videos, branded content ...
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AFM: TBA Studios acquires worldwide rights to Malaysian thriller Lights Out
  • REEL 360 at AFM

AFM: TBA Studios acquires worldwide rights to Malaysian thriller Lights Out

By Reel 360 Nov 5, 2021
TBA Studios adds another gem to its impressive catalog of diverse genre films from all over the globe with the recent distribution acquisition of the Malaysian thriller Lights ...
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TMA Super Bowl Poll reveals viewers’ preferences for ads
  • Super Bowl

TMA Super Bowl Poll reveals viewers’ preferences for ads

By Reel 360 Nov 5, 2021
We are now 100 days - yeah, 100 - from the Super Bowl LVI. Aside from the fact that we know The Philadelphia Eagles will not be in it, we know there were be a line-up of new Su...
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Fela’s Kajal extends collab with Megan Thee Stallion in Popeyes creative
  • PRODUCTION CENTRAL

Fela’s Kajal extends collab with Megan Thee Stallion in Popeyes creative

By Reel 360 Nov 5, 2021
The new Megan Thee Stallion creative for Popeyes' “Hottie Sauce,” was directed by female powerhouse director Kajal, who recently signed with the Toronto-based and cul...
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Ridley Scott Creative Group Names Luke Ricci President of RSA Films U.S.
  • REEL MOVES/LA

Ridley Scott Creative Group Names Luke Ricci President of RSA Films U.S.

By Reel 360 Nov 5, 2021
Ridley Scott Creative Group has named Luke Ricci to its global leadership team as President, RSA Films, U.S. An executive and producer with a prolific background in advertis...
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AFM: Finance Conference looks at lack of pandemic production insurance
  • REEL 360 at AFM

AFM: Finance Conference looks at lack of pandemic production insurance

Nov 5, 2021
During Day 1 of the American Film Market, a panel was held that looked at the continued lack of pandemic insurance. According to notes from the AFM, the situation has added com...
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Scottie Pippen puts Jordan on blast over portrayal in Last Dance
  • BOOKS

Scottie Pippen puts Jordan on blast over portrayal in Last Dance

By Reel 360 Nov 2, 2021
Well, it may be the last dance for Scottie Pippen's and Michael Jordan's friendship. If there ever was one. The one-two punch of two historic Chicago Bulls three-peats in the ...
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Deserto Particular/Private Desert to open 2021 Hollywood Brazilian Film Fest
  • Events

Deserto Particular/Private Desert to open 2021 Hollywood Brazilian Film Fest

By Reel 360 Nov 2, 2021
The Hollywood Brazilian Film Festival has officially announced that the 13th edition of the festival will take place November 19-21, 2021, in Los Angeles. The festival will ope...
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FilmCapital.io lands E! founder Larry Namer as President
  • REEL 360 at AFM

FilmCapital.io lands E! founder Larry Namer as President

By Reel 360 Nov 2, 2021
Global entertainment industry veteran and E! founder Larry Namer will join the SEC-registered crowdfunding platform FilmCapital.io as president. The announcement was made today...
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Lucasfilm announces Book of Boba Fett premiere date in new teaser
  • Streaming

Lucasfilm announces Book of Boba Fett premiere date in new teaser

By Reel 360 Nov 1, 2021
Disney+ announced today that The Book of Boba Fett — the new Lucasfilm series teased in a surprise end-credit sequence following the Season 2 finale of The Mandalorian ...
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Impulse takes the wheel in latest campaign for Forza Horizon 5
  • REEL SAN FRANCISCO

Impulse takes the wheel in latest campaign for Forza Horizon 5

By Reel 360 Nov 1, 2021
Xbox Game Studios’ Forza Horizon 5 takes place in Mexico and features an ever-evolving open world with limitless driving action in hundreds of the world’s greatest cars. ...
More »
Here’s the scoop:  SharkNinja’s Ninja CREAMi taps Hulu for new campaign
  • REEL NEW YORK

Here’s the scoop: SharkNinja’s Ninja CREAMi taps Hulu for new campaign

By Reel 360 Nov 1, 2021
Consumers have access to more content at their fingertips, all available on their own terms, and binge viewing is on the rise. In response to that behavior, Hulu designed its ...
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Will Meta brand make much of a difference to consumers?
  • The Craft

Will Meta brand make much of a difference to consumers?

By Robertson Engelsman Oct 29, 2021
Editor's Note: It's official. Facebook changed its name to Meta. One branch of the company will devote itself to its apps (Facebook, Instagram, WhatsApp) and other to its VR an...
More »
Dinosaur urges world leaders not to ‘Choose Extinction’ at United Nations
  • REEL NEW YORK

Dinosaur urges world leaders not to ‘Choose Extinction’ at United Nations

By Reel 360 Oct 29, 2021
The United Nations Development Programme (UNDP) has brought a ferocious, talking dinosaur to the United Nations’ headquarters to urge more climate action from global leaders,...
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