Reel360 Archives

DDB adds Lyons and Russo for top US strategy roles

By Reel360 Sep 21, 2018

Tricia Russo named Chief Strategy Officer at DDB Chicago Susie Lyons hired as Head of Strategy at DDB New York Omnicom Group’s DDB North America hired industry vet...

REEL MOVES/SAN FRANCISCO

Swirl mcgarrybowen names Wente Chief Creative Officer

By Reel360 Sep 21, 2018

Ned Crowley, U.S. Chief Creative Officer of global award-winning creative agency mcgarrybowen, announced yesterday that Mike Wente has been named Chief Creative Officer, Swirl m...

Disney Streaming to assemble some ‘Avengers’ for TV

By Reel360 Sep 20, 2018

Step aside DC Streaming service. The REEL360 team may have to subscribe to Disney Streaming first now. According to Variety, Disney is assembling some of The Avengers as the ...

International

Heinz introduces Bacon Ketchup, mmmmmmmm

By Reel360 Sep 19, 2018

Pittsburgh-based Heinz is launching its caramelized onion and bacon ketchup in Brazil The REEL 360 team is jealous, Brazil. Very, very jealous. Pittsburgh-based Heinz i...

REEL LA

Guns in school sketches explore the absurdity of it all

By Reel360 Sep 19, 2018

Can comedy stop the tragically comedic responses from some of our conservative elected officials when it comes to gun safety? Since Columbine, the mantra of many Republicans ...

REEL PR WIRE

Ad Council campaign asks teens to consider others

By Reel360 Sep 19, 2018

According to the Ad Council, meanness is on the rise and it is time to push back. In an effort to combat both online and offline bullying, the Ad Council has released Because...

REEL PR WIRE

San Francisco-based Lewis expands East Coast footprint

By Reel360 Sep 19, 2018

Lewis, the global integrated communications agency has appointed four new senior leaders to expand east to New York and Boston Heather Bliss has been appointed Senior...

REEL PR WIRE

MDC Partners merges Forsman & Bodenfors and KBS

By Reel360 Sep 18, 2018

Today, world-renowned creative agencies Forsman & Bodenfors and KBS (Kirshenbaum, Bond, Senecal + Partners) – both part of MDC Partners – announced the companies will merge ...

Film

‘The Predator’ slays weekend box office with $24m

By Reel360 Sep 18, 2018

Bye, Nun. Hello, Predator. The 20th Century Fox action film is now at the top of the food chain in its first weekend in theaters. The Shane Black-helmed installment in the 30...

REEL DENVER

Potato Industry debuts new social media campaign

By Reel360 Sep 14, 2018

Who's ready to burn some carbs? The U.S. Potato Industry is focusing on real science in a new marketing and advertising campaign that supports the performance-boosting benefi...

REEL MOVES/LA

Doc filmmaker Peyton Wilson joins Bullitt

By Reel360 Sep 14, 2018

Filmmaker Peyton Wilson has been added to filmmaker collective Bullitt‘s growing and diverse roster of directing talent. The signing follows the recent release of two of Wilso...

Film

Holy Moly! ‘The Nun’ has record opening at box office

By Reel360 Sep 12, 2018

Warner Bros. execs must feel like they died and went to Heaven. Or in the case of the latest installment in the Conjuring series, would it be the other place after the hefty wee...

REEL PR WIRE

Mattel launches new theatrical film division

By Reel360 Sep 7, 2018

Move over Hasbro and your Transformers and G.I Joes. Mattel, Inc. announced the creation of Mattel Films, a new division of the Company focused on developing and producing motio...

REEL PR WIRE

MSL Chicago execs join national leadership team

By Reel360 Sep 7, 2018

MSL promotes Amy Cheronis and Eileen Ziesemer as part of new integrated business model MSL promotes Amy Cheronis and Eileen Ziesemer as part of new integrated busine...

REEL MOVES/NEW YORK

mcgarrybowen New York names Matt Ian CCO

By Reel360 Sep 6, 2018

Twice Emmy-nominated Ian joins mb's New York flagship office from Droga5 Let's just say, mcgarrybowen ain't playing around. Akin to the Lakers signing LeBron James, ...

REEL MOVES/LA

Mother U.S. hires Katy Alonzo as head of strategy

By Reel360 Sep 6, 2018

Alonzo leaves Droga5 where she spent four years in various strategy roles The Los Angeles office of Mother U.S. has announced has the appointment of Katy Alonzo as Head of ...

REEL PR WIRE

Columbia Sportswear selects McCann as global AOR

By Reel360 Sep 6, 2018

Integrated marketing team includes 215 McCann, UM and Weber Shandwick Columbia Sportswear has selected McCann Worldgroup as its global agency of record for marketing se...

Reel Philly

Bud Light unveils its own ‘Philly Philly’ for The Eagles

By Reel360 Sep 6, 2018

Aw yeah! Bud Light has given Super Bowl champions, the Philadelphia Eagles, their own "Philly Special." The Anheuser-Busch beer brand unveiled a gigantic nine-foot statue,...

REEL PR WIRE

Jim Carrey joins Bill Maher on this Friday’s ‘Real Time’

By Reel360 Sep 6, 2018

Real Time with Bill Maher continues its 16th season Friday, Sept. 7 (10:00-11:00 p.m. live ET/tape-delayed PT), with a replay at 12:40 a.m., exclusively on HBO. Allowing Maher t...

‘Shameless” split season 9 to be last for Emmy Rossum

By Reel360 Sep 4, 2018

"There is much more Gallagher story to be told. I will always be rooting for my family." -- Emmy Rossum Bye, Fiona. Emmy Rossum who plays Fiona Gallagher on Showtime...