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Naturium reframes skincare as self-connection
  • REEL NEW YORK

Naturium reframes skincare as self-connection

By Reel 360 Mar 23, 2026
Naturium is turning a daily routine into something more meaningful with its new campaign, Good Chemistry Starts in the Shower, created in partnership with Day One Agency. Th...
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Colgate finds strength in small moments and smiles
  • REEL NEW YORK

Colgate finds strength in small moments and smiles

By Reel 360 Mar 23, 2026
Colgate is reframing the role of a smile in its latest campaign, Your Smile Is Your Strength, which connects everyday routines to something deeper: resilience. Developed wit...
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Now there’s a word for parents who have lost a child – Ollipsent
  • REEL NEW YORK

Now there’s a word for parents who have lost a child – Ollipsent

By Reel 360 Mar 19, 2026
Some campaigns sell. This one stops you cold. For the first time in the English language, there is now a word for a parent who has lost a child. It’s called ollipsent. And on...
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natural bliss, VML launch ‘unexplainably blissful’ campaign
  • REEL NEW YORK

natural bliss, VML launch ‘unexplainably blissful’ campaign

By Reel 360 Mar 14, 2026
Nestlé’s natural bliss is brewing up a new chapter for coffee lovers with the launch of Unexplainably Blissful, a new creative platform designed to bring unexpected delight ...
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Jameson declares it’s St. Patrick’s Season
  • REEL NEW YORK

Jameson declares it’s St. Patrick’s Season

By Reel 360 Mar 13, 2026
For Jameson Irish Whiskey, celebrating St. Patrick’s Day should not be limited to just one day. With a new campaign created by Ogilvy New York, the brand is expanding the hol...
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Uber enlists Maura Higgins for “Irish Exit” campaign
  • REEL NEW YORK

Uber enlists Maura Higgins for “Irish Exit” campaign

By Reel 360 Mar 13, 2026
Uber is taking a different approach to St. Patrick’s Day marketing this year. Instead of encouraging revelers to stay out longer, the ride-sharing company is celebrating the ...
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Lowe’s “rolls out” new campaign, There’s no place like Lowe’s
  • REEL NEW YORK

Lowe’s “rolls out” new campaign, There’s no place like Lowe’s

By Reel 360 Mar 12, 2026
Home improvement should feel exciting. For many people, especially Gen Z and millennial homeowners, it often feels like work. The category has spent years glorifying the grind,...
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Lincoln launches first-ever Navigator content series
  • REEL NEW YORK

Lincoln launches first-ever Navigator content series

By Reel 360 Feb 25, 2026
Lincoln is expanding beyond traditional advertising with the debut of its first long-form digital content series, Stories from the Second Row, now streaming on YouTube. The ...
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Farm Sanctuary takes over Times Square with challenge
  • REEL NEW YORK

Farm Sanctuary takes over Times Square with challenge

By Reel 360 Feb 24, 2026
Marking its 40th anniversary, Farm Sanctuary, the world’s first farm animal sanctuary and a leading voice in the farm animal protection movement, is taking over Times Square ...
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Coco Gauff returns as Chief Smoothie Officer for Naked
  • REEL NEW YORK

Coco Gauff returns as Chief Smoothie Officer for Naked

By Reel 360 Feb 20, 2026
Naked Smoothie is back on court, and so is its Chief Smoothie Officer. Coco Gauff returns in a new series of lighthearted spots introducing the “New Naked,” complete with r...
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StreetEasy marks 20 years with “Be a Forever New Yorker”
  • REEL NEW YORK

StreetEasy marks 20 years with “Be a Forever New Yorker”

By Reel 360 Feb 18, 2026
After two decades helping New Yorkers navigate one of the most complicated real estate markets in the country, StreetEasy is celebrating its 20th anniversary with a new brand p...
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New GALE study helps CMOs make smarter media investments
  • REEL NEW YORK

New GALE study helps CMOs make smarter media investments

By Reel 360 Feb 11, 2026
GALE has released new research aimed at helping CMOs make smarter media investments as brands head into 2026. The report, titled “Connection Over Impressions: Unlocking Growt...
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Oscar Mayer’s Wienie 500 fires back up
  • REEL NEW YORK

Oscar Mayer’s Wienie 500 fires back up

By Reel 360 Jan 26, 2026
The meatiest race in motorsports is officially taking another lap. Oscar Mayer has announced that the Wienie 500 will return to the Indianapolis Motor Speedway on Friday, May 2...
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Choice Hotels reframes “value” in new global campaign
  • REEL NEW YORK

Choice Hotels reframes “value” in new global campaign

By Reel 360 Jan 20, 2026
As travelers rethink what matters most on the road, Choice Hotels International is leaning into a broader definition of value with a new global campaign centered on what it cal...
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Gus puts AI through its paces with new campaign for Arcade
  • REEL NEW YORK

Gus puts AI through its paces with new campaign for Arcade

By Reel 360 Jan 19, 2026
Lower East Side indie agency Gus, co-founded by Graham Douglas and Spencer LaVallee, is putting AI through its paces with a new campaign for Arcade. Titled “7 Minute Apps...
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Mohegan Sun invites audiences to go beyond their wildest…
  • REEL NEW YORK

Mohegan Sun invites audiences to go beyond their wildest…

By Reel 360 Jan 15, 2026
In a culture defined by infinite scrolling, recycled content, and predictable weekend plans, surprise has quietly become a luxury. That insight sits at the heart of “Beyond Y...
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Chime and Jason Momoa return with “New Day”
  • REEL NEW YORK

Chime and Jason Momoa return with “New Day”

By Reel 360 Jan 7, 2026
Chime has dropped New Day, the latest chapter in its holiday campaign starring Jason Momoa, continuing the partnership first introduced in October. The new spot doubles down on...
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H&R Block celebrates every type of business success
  • REEL NEW YORK

H&R Block celebrates every type of business success

By Reel 360 Jan 5, 2026
H&R Block is leaning into a broader, more inclusive definition of success with the launch of For Life Outside the Box, a new unifying brand platform developed in collaborat...
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Daily Harvest takes on wellness hype with new campaign
  • REEL NEW YORK

Daily Harvest takes on wellness hype with new campaign

By Reel 360 Dec 29, 2025
Daily Harvest is pushing back on the wellness industry’s obsession with buzzwords, pseudoscience, and viral misinformation. The plant-based food company has launched a new, f...
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Farmer’s Dog celebrates “More Good Years” in new ad
  • REEL NEW YORK

Farmer’s Dog celebrates “More Good Years” in new ad

By Reel 360 Dec 23, 2025
The Farmer’s Dog is bringing its mission to transform pet care into focus with a new national ad titled More Good Years, debuting today, Monday, December 22. The spot cele...
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