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Tasty! Pepsi is crashing Summer BBQs
  • REEL NEW YORK

Tasty! Pepsi is crashing Summer BBQs

By Reel 360 May 16, 2025
Hawaiian shirts. Hot grills. Ice-cold cola. This summer, Pepsi is flipping the script on cookout culture with a bold mission: remind everyone that BBQ tastes better with the po...
More »
ICYMI: The Best Campaigns of April
  • Reel Ad of the Week

ICYMI: The Best Campaigns of April

By Colin Costello May 16, 2025
April showers brought a downpour of unforgettable campaigns that blended bold ideas with even bolder talent. From Beyoncé and Levi’s setting the internet ablaze with Chapter...
More »
Apple tells touching motherhood story through Vision Pro
  • REEL LA

Apple tells touching motherhood story through Vision Pro

By Reel 360 May 9, 2025
In celebration of Mother’s Day, Apple has released an emotionally resonant short film, A Gift for Mom, highlighting how its technology can preserve and relive life’s most c...
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Obsession looks good on NOW
  • REEL MILWAUKEE

Obsession looks good on NOW

By Reel 360 May 8, 2025
NOW, the largest independent and family-owned manufacturer of natural products, has unveiled its newest national campaign, It’s A Healthy Obsession—and it’s powered by th...
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James Marsden, Charles Melton, Tramell Tillman, seek Dunkin’ therapy
  • REEL BOSTON

James Marsden, Charles Melton, Tramell Tillman, seek Dunkin’ therapy

By Reel 360 May 8, 2025
Dunkin’ is bringing serious main character energy this May, turning everyday coffee runs into snackable cinematic moments—and dishing out bold new flavors, unbeatable value...
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Music to our eyes: Elton John introduces new Specsavers eyewear collection
  • International

Music to our eyes: Elton John introduces new Specsavers eyewear collection

By Reel 360 May 8, 2025
Elton John has always seen the world through signature specs. From oversized rhinestones to outrageous shapes, his glasses aren’t just accessories—they’re part of the per...
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Lime rides into Barcelona in a big… really big way
  • International

Lime rides into Barcelona in a big… really big way

By Reel 360 May 7, 2025
Lime, the world’s largest shared electric vehicle company, has officially landed in Barcelona—and it’s making a very big entrance. To celebrate the rollout of 500 Gen4...
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Covert and Go RVing go beyond the door in stunning campaign
  • REEL MILWAUKEE

Covert and Go RVing go beyond the door in stunning campaign

By Reel 360 May 7, 2025
Covert, the London- and NYC-based production company, has partnered with Go RVing and agency BVK to launch “Just Beyond Your Door,” a visually captivating new campaign invi...
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Marvel’s Thunderbolts* rebrands itself in real time—meet The New Avengers
  • Reel Ad of the Week

Marvel’s Thunderbolts* rebrands itself in real time—meet The New Avengers

By The Geek May 5, 2025
If you haven't seen Marvel's Thunderbolts* just yet... well it doesn't matter anyway because the news is out there. Just days after its release, Thunderbolts* has officially re...
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Fela’s Emma Higgins directs Rockstar Energy’s  athlete-fueled campaign
  • REEL LA

Fela’s Emma Higgins directs Rockstar Energy’s athlete-fueled campaign

By Reel 360 May 2, 2025
Fela director Emma Higgins brings a serious edge and style to the latest campaign for Rockstar Energy, developed by creative agency Makers. Featuring emerging athletic stars Ch...
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Sephora and Taika Waititi nail skincare obsession in campaign
  • Reel Ad of the Week

Sephora and Taika Waititi nail skincare obsession in campaign

By Reel 360 May 2, 2025
In a category often defined by perfection, Sephora is celebrating imperfection—with style, self-awareness, and a sly wink. That’s why this week’s Reel Ad of the Week goes...
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American Standard offers $150K down payment giveaway
  • REEL MILWAUKEE

American Standard offers $150K down payment giveaway

By Reel 360 Apr 30, 2025
This year marks a major milestone for American Standard, the iconic brand behind many of the tubs, sinks, toilets, and faucets that have shaped American homes for generations. ...
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Jackie van Beek brews comedy in Simply Gold Peak Tea campaign
  • REEL LA

Jackie van Beek brews comedy in Simply Gold Peak Tea campaign

By Reel 360 Apr 30, 2025
Institute director Jackie van Beek brings her signature wit and comedic precision to a new campaign for Gold Peak Tea. The campaign spotlights both the bran...
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Six Flags introduces the Funsultant in new national campaign
  • REEL DALLAS

Six Flags introduces the Funsultant in new national campaign

By Reel 360 Apr 28, 2025
Six Flags Entertainment Corporation — now the largest regional amusement park company following last year's merger with Cedar Fair — has launched its first national brand c...
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Spotify’s Sanremo Playlist blooms with music
  • International

Spotify’s Sanremo Playlist blooms with music

By Reel 360 Apr 23, 2025
For the 2025 Sanremo Festival, Dentsu Creative Italy transformed Spotify's official playlist into a stunning multisensory experience, unveiling a bold new visual identity that ...
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Hard Rock Bet declares it’s officially Jackpot Season
  • Reel Ad of the Week

Hard Rock Bet declares it’s officially Jackpot Season

By Colin Costello Apr 23, 2025
Hard Rock Bet is rolling out the red carpet—and a whole lot of laughs—for New Jersey players with the launch of its new “Jackpot Season” campaign, created by 72andSunny...
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ICYMI: The Best Ads of March
  • Reel Ad of the Week

ICYMI: The Best Ads of March

By Colin Costello Apr 23, 2025
March roared in like a lion—with giant cats scaling buildings in London—and left with a trail of unforgettable campaigns that dared to be bold, bizarre, and brilliantly hum...
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Finance of America helps 55+ unlock their homes’ hidden values
  • REEL LA

Finance of America helps 55+ unlock their homes’ hidden values

By Reel 360 Apr 22, 2025
Finance of America today launched its new brand platform, “A Better Way with FOA,” along with a nationwide advertising campaign aimed at redefining how homeowners 55 and ol...
More »
Lexus taps Blair Underwood to set a new standard of amazing
  • REEL LA

Lexus taps Blair Underwood to set a new standard of amazing

By Reel 360 Apr 22, 2025
Lexus and agency Walton Isaacson have unveiled a cinematic new campaign titled “The Standard of Amazing," a powerful brand repositioning that moves beyond product specs and ...
More »
Beyoncé and Levi’s turn up the heat with Chapter 3 of REIIMAGINE
  • REEL SAN FRANCISCO

Beyoncé and Levi’s turn up the heat with Chapter 3 of REIIMAGINE

By Reel 360 Apr 17, 2025
Beyoncé and Levi’s are back, and this time they’re taking over a roadside diner. The global superstar and iconic denim brand have just launched Refrigerator, the third cin...
More »

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