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All the Best People Are Dogs according to Life360 campaign
  • Reel Ad of the Week

All the Best People Are Dogs according to Life360 campaign

By Colin Costello Oct 21, 2025
Who are we to argue - according to location-sharing maker, Life360, your dog is probably the best member of your family. Truth. More loyal than your cousin, less complicated ...
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IW Group has created an OzMazing spot for Lexus x Wicked
  • Reel Ad of the Week

IW Group has created an OzMazing spot for Lexus x Wicked

By Colin Costello Oct 14, 2025
Every holiday season brings a wave of movie tie-ins, but few feel as thoughtfully engineered as Lexus’ reunion with Universal for Wicked: For Good. The anchor :30, “Magic i...
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Nature Valley Brings the Forest to the Snack Aisle
  • Reel Ad of the Week

Nature Valley Brings the Forest to the Snack Aisle

By Reel 360 Oct 8, 2025
Nature Valley has a fresh, creative identity, and a furry fan club to match. In its first outing with The Martin Agency, the brand rolls out “We Make Nature Delicious,” a c...
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Eagles superfan, Bradley Cooper, tackles food conspiracy for Uber Eats
  • Reel Ad of the Week

Eagles superfan, Bradley Cooper, tackles food conspiracy for Uber Eats

By Colin Costello Sep 24, 2025
Football is back and so is Uber Eats' ridiculously funny conspiracy campaign starring one of Philadelphia’s proudest fans, Bradley Cooper. The Oscar-winning actor fronts the ...
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ICYMI: The Best Ads of August
  • Reel Ad of the Week

ICYMI: The Best Ads of August

By Colin Costello Sep 23, 2025
August 2025 delivered one of the most eclectic mixes of brand storytelling we’ve seen all year. From insurance companies leaning on NFL quarterbacks to Nike turning football ...
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New York Lottery has more up its sleeve with NYL+
  • Reel Ad of the Week

New York Lottery has more up its sleeve with NYL+

By Colin Costello Sep 12, 2025
New Yorkers aren’t exactly trusting when a brand promises “more.” That’s the brilliant tension McCann New York plays with in “Nothing Up Our Sleeve,” a surreal, sle...
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Timothée Chalamet leads high-octane story for Lucid Gravity
  • Reel Ad of the Week

Timothée Chalamet leads high-octane story for Lucid Gravity

By Reel 360 Sep 5, 2025
Lucid Group, Inc., maker of the world’s most advanced electric vehicles, today unveiled “Driven,” an adrenaline-fueled brand story headlined by Academy Award nominee Timo...
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Jalen Hurts helps power NFL’s “You Better Believe It” anthem
  • Reel Ad of the Week

Jalen Hurts helps power NFL’s “You Better Believe It” anthem

By Colin Costello Sep 4, 2025
The NFL today debuted “You Better Believe It,” a high-energy 2025 Kickoff campaign that fuses live action with artificial intelligence to create an all-32-team fan celebrat...
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Apple helps those with Parkinson’s reclaim creative voice
  • Reel Ad of the Week

Apple helps those with Parkinson’s reclaim creative voice

By Reel 360 Aug 26, 2025
Apple is spotlighting accessibility with a moving new campaign that proves no frame needs to be missed. No Frame Missed, created by TBWA\Media Arts Lab LATAM and directed by Re...
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New Call of Duty campaign blurs reality with ‘Don’t Fear Tomorrow’
  • Reel Ad of the Week

New Call of Duty campaign blurs reality with ‘Don’t Fear Tomorrow’

By Reel 360 Aug 18, 2025
Call of Duty just pulled off one of the daring campaign launches of the year, and it wasn’t even under its name. A mysterious “new technology company” called The Guild d...
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ICYMI: The Best Ads of July 2025
  • Reel Ad of the Week

ICYMI: The Best Ads of July 2025

By Colin Costello Aug 5, 2025
Ah, July. The month where fireworks go off, humidity levels become sentient, and brands crank up the creativity dial just to keep us from scrolling past. From anime-inspired mi...
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Sarah Michelle Gellar slays again in Uber One spot
  • Reel Ad of the Week

Sarah Michelle Gellar slays again in Uber One spot

By Colin Costello Jul 28, 2025
Yes, we’ve got two Reel Ads of the Week, and this one slices through nostalgia like a sharpened hook. Sarah Michelle Gellar, the original scream queen, is back in the spotlig...
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Jordan Brand drops a basketball musical to celebrate 40 years of Air Jordan
  • Reel Ad of the Week

Jordan Brand drops a basketball musical to celebrate 40 years of Air Jordan

By Colin Costello Jul 28, 2025
To celebrate the 40th anniversary of the iconic Air Jordan sneaker, Nike’s Jordan Brand didn’t just drop a shoe, they dropped the mic. In a dazzling musical spot titled “...
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MilkPEP goes full anime with GALE’s new campaign
  • Reel Ad of the Week

MilkPEP goes full anime with GALE’s new campaign

By Colin Costello Jul 18, 2025
GALE and MilkPEP have gone full throttle with anime in a new youth campaign, “Milk Can Help,” that embraces the energy and exaggeration of anime, speaking directly to Gen Z...
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Sabrina Carpenter’s daydream with Dunkin’ hits the sweet spot
  • Reel Ad of the Week

Sabrina Carpenter’s daydream with Dunkin’ hits the sweet spot

By Colin Costello Jun 27, 2025
Dunkin’ is going full summer fantasy with the return of our Reel 360 News crush, Sabrina Carpenter—this time as the voice (and face) behind Sabrina’s Strawberry Daydream ...
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Martin comes up with killer idea for Cinnamon Toast Crunch
  • Reel Ad of the Week

Martin comes up with killer idea for Cinnamon Toast Crunch

By Colin Costello Jun 17, 2025
Move over, Making a Murderer. Step aside, Serial. There’s a new true crime obsession—and it’s crunchy, swirly, and sprinkled with Cinnadust. In what might be the most glo...
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Jon Hamm dodges dog parties for Carvana
  • Reel Ad of the Week

Jon Hamm dodges dog parties for Carvana

By Colin Costello Jun 13, 2025
Jon Hamm wants no part of your dog’s birthday bash. Or your suspiciously intense book club. Or anything that isn’t hilariously hyping Carvana. In this week’s Reel Ad of t...
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More pop, less poop in Liquid Death toilet taste test
  • Reel Ad of the Week

More pop, less poop in Liquid Death toilet taste test

By Colin Costello Jun 6, 2025
Just when you think Liquid Death can’t get any weirder, they plop a toilet in the middle of a studio and dare unsuspecting taste testers to chug high-fiber sodas while seated...
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Coca-Cola encourages Gen Z to unplug and enjoy life… IRL
  • Reel Ad of the Week

Coca-Cola encourages Gen Z to unplug and enjoy life… IRL

By Colin Costello May 30, 2025
In an age where screen time often overshadows real time, Coca‑Cola is making a move to bring Gen Z back to the present, one ice-cold sip at a time. The brand’s latest globa...
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ICYMI: The Best Campaigns of April
  • Reel Ad of the Week

ICYMI: The Best Campaigns of April

By Colin Costello May 16, 2025
April showers brought a downpour of unforgettable campaigns that blended bold ideas with even bolder talent. From Beyoncé and Levi’s setting the internet ablaze with Chapter...
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