As the 10th anniversary of Prince’s death approaches, new reflections from those closest to him are shedding light on the artist’s mindset and relentless drive.
Prince, ...
Marvel Studios closed out Disney’s CinemaCon presentation with a major look at one of the most anticipated films of 2026, Avengers: Doomsday, positioning the film as the nex...
Toast is reframing one of the most loaded words in business with “Built for Busy,” a new brand platform and national campaign created with Arnold.
At a time when “busy...
Megan Fox is officially done with men’s deodorant habits and she’s not being subtle about it. In a new campaign for Dr. Squatch, Fox steps into the role of “Professor Fox...
American Eagle is doubling down on summer’s most reliable staple with “Syd for Short,” a new campaign starring Sydney Sweeney and positioning jean shorts as the season’...
Heinz is tapping into a deeply rooted Brazilian tradition with “Grandma’s Darling,” a campaign that uses crochet to spark connection and drive trial for its mayonnaise.
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Prettybird has added director Nono Ayuso to its U.S. and U.K. rosters, bringing on a filmmaker known for his cinematic, human-driven storytelling.
Ayuso’s path to directin...
RBC is taking a quieter, more deliberate approach to sports marketing with “Just Sounds Different,” a new campaign created with Battery.
Timed to golf season, the work f...
PETERMAYER has unveiled a full rebrand of Michigan’s Petoskey Area, anchored by a new campaign titled “It’s Kinda Unreal.”
The creative-led agency set out to reposit...