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Huggies turns blowouts into Halloween Horror in audio campaign
  • Spooktober

Huggies turns blowouts into Halloween Horror in audio campaign

By Reel 360 Oct 31, 2025
Huggies and DAVID New York are putting a spooky spin on parenting with Full-Blown Horror Stories, a Halloween audio campaign that turns every parent’s worst nightmare, the ba...
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Amazon invests in Sydney Sweeney’s lingerie, is Bond next?
  • Celebrity

Amazon invests in Sydney Sweeney’s lingerie, is Bond next?

By Reel 360 Oct 31, 2025
Sydney Sweeney is reportedly the newest star in Jeff Bezos’s orbit, and not just in Hollywood. The Euphoria actress has attracted the Amazon founder’s attention both on sc...
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Columbia Sportswear’s Grim Reaper is killing it on social
  • Spooktober

Columbia Sportswear’s Grim Reaper is killing it on social

By Reel 360 Oct 31, 2025
Columbia Sportswear has teamed with adam&eveDDB London on an irreverent Halloween push that turns the Grim Reaper into a social influencer, @Reaper_1938, to promote the Pow...
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Illinois Film Tax Incentives strengthened in newly passed bill
  • PRODUCTION CENTRAL

Illinois Film Tax Incentives strengthened in newly passed bill

By Reel 360 Oct 31, 2025
 The Illinois Film Tax Incentives bill SB1911 has passed legislation. The long wait ends with a much-needed win for the industry. Illinois lawmakers have passed a significa...
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Omnicom may shutter iconic DDB brand following IPG merger
  • REEL BUSINESS

Omnicom may shutter iconic DDB brand following IPG merger

By Reel 360 Oct 31, 2025
In what could mark one of the most seismic shifts in advertising’s modern era, Omnicom Group is reportedly planning to retire its storied agency brand DDB Worldwide following...
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