1+ There are certain agency names that one took for granted if you grew up in the New York advertising market. J. Walter. BBDO. Ammirati and Puris. Then Ammirati Puris Lintas. Ogilvy. FCB. Y&R. And yes, Grey, which now exists no more. British holding company WPP announced today it would combine the agency which opened its … Continue reading “WPP to combine Grey and AKQA. End of the Grey name”
1+ The Carlsberg Group has announced that Grey will develop global advertising campaigns for the Carlsberg and Tuborg brands. The move represents alignment of advertising arrangements across the brands following the Carlsberg Group’s review of internal requirements. “After reviewing what is needed from our global campaigns to ensure they meet the needs of all our … Continue reading “Carlsberg Group chooses Grey for global campaign”
2+ Grey Goose vodka has announced the unveiling of its global brand platform, “Live Victoriously.” The ethos of the Live Victoriously platform, created by new AOR MullenLowe U.S., is an answer to consumers’ demand for more authentic and relatable luxury brands. “At its core, Live Victoriously recognizes that you are the special occasion, and that … Continue reading “Grey Goose invites the world to “live victoriously””
3+ Grey today announced that its Grey New York flagship office has been selected as the advertising agency-of-record for Douglas Elliman Real Estate, the third-largest residential real estate brokerage company in the United States, following a review. Grey will develop a new global brand strategy, visual identity and digitally-led marketing approach, followed by an extensive … Continue reading “Grey NY is named AOR for Douglas Elliman”
2+ Disney-Fox merger what? Kevin Feige who? Despite the upcoming merger, which is supposed to be finalized by next Summer, Twentieth Century Fox continues its Marvel’s X-men films as business as usual. After announcing the the long-delayed Gabmit will be a romantic comedy and giving the third Deadpool film an X-mas release, the studio has … Continue reading “Jean Grey goes Dark in first official ‘X-men’ trailer”
2+ The British Academy of Film and Television Arts (BAFTA) has published the longlists for its 2021 Film Awards, which members are now forced to whittle down to the final nominations. The following films are longlisted for the 2021 EE British Academy Film Awards, listed alphabetically by title, with the exception of the performance categories, … Continue reading “BAFTA publishes longlists for 2021 film awards”
1+ Five-time Emmy-winning actor, Hal Holbrook, who was famed for portraying Mark Twain for decades, has died at age 95. Holbrook died on January 23 at his home in Beverly Hills, his representative, Steve Rohr, told The Associated Press on Tuesday. Born on February 17, 1925, in Cleveland, Ohio, he went on to have a … Continue reading “Hal “Mark Twain” Holbrook passes at 95″
3+ It’s incredible what a failed online search can lead to. In the case of former DDB Chicago and Grey creative director Bob Merlotti, his failed online hunt for audio sketch comedy led to first, a dead-end, and now the very funny and original podcast, The Fallout Lounge. “Some of my favorite comedy sketches exist … Continue reading “‘Fallout Lounge’ is comedy album disguised as podcast”
1+ As the biggest snacking day of the year approaches, Super Bowl LV, Pringles is ready for take-off and releasing its fourth consecutive Big Game spot. After last year’s ad, created by Grey Group, featuring the animated duo Rick and Morty, the Pringles 2021 spot further propels viewers into the world of Flavor Stacking, which encourages fans to unlock new … Continue reading “Pringles makes a splash with new Super Bowl spot”
1+ Green The Bid, the grassroots initiative and community supporting the advertising industry in shifting to zero-waste, carbon neutral, sustainable and regenerative practices, welcomes the new year by announcing its Advisory Board. The Board will play an important role in providing expert guidance in building an inclusive, productive, and forward-thinking organization with key global alliances for … Continue reading “Green the Bid announces Advisory Board”
1+ Content and creative studio LVLY, with offices in New York, Los Angeles and Tel Aviv, welcomes award-winning Canadian editor Izzy Ehrlich to their celebrated roster for representation in the United States. Following the recent addition of fellow editor Emily Spiegelman-Noel, this new addition caps off an exciting period of growth for LVLY, further strengthening their … Continue reading “LVLY brings on Canadian editor Izzy Ehrlich”
2+ It’s hard to remember back in February 2020, when the Kansas City Chiefs bested the San Francisco 49ers in Super Bowl LIV and Parasite was winning Best Picture, no one was talking about COVID, the election and Black Lives Matter. We had no idea we were only a few weeks and months away from … Continue reading “2020 in Review: Our favorite advertising campaigns”
2+ Happy Hanukkah! And we are just around the corner from Christmas and Kwanza, so it’s that time of the year to offer up the Reel 360 / Reel Chicago Ultimate Holiday Gift Guide. To make your last minute holiday gift buying just a l’il bit easier, we’ve compiled an extensive list – and believe … Continue reading “Reel 360’s Last-Minute Holiday Gift Guide”
1+ For the first time, Pringles is launching a collection of spicy crisps for heat-loving snack fans this week along with a humorous new TV commercial from Grey New York. This is our Reel Ad of the Week because, well it deserves it. Fans who crave uncomfortable heat will find it can bring uncomfortable This … Continue reading “Pringles turns up heat with new Scorchin’ Snacks”
2+ Editor’s Note: Reel 360 has always been dedicated to and inspired by creators. From filmmakers to advertising creatives to writers to musicians to producers to editors and more, we celebrate great work. Period. Given what has happened this year with the pandemic, so much artistic work has gone unnoticed or shelved. One expression we … Continue reading “Her cosplay is fire – meet star cosplayer Ødfel”
1+ The weather outside may be getting frightful, but Apple TV+ reckons its lineup is pretty delightful. The streamer has just launched a new campaign, created by TBWA\MediaArtsLab, drawing attention to its like of Apple Originals films and TV shows to tempt viewers caught in the streaming wars over to their side. Focusing on the … Continue reading “Apple TV+ goes for thoughtful binge-watchers”
2+ LVLY, the content and creative studio, today announced that Emily Spiegelman-Noel is joining the roster of its creative editorial division. Emily’s most recent work includes Banana Republic’s return to television advertising after a 15 year absence, with their “Love the Present” Holiday ’20 Campaign, as well as Tom Petty’s “Leave Virginia Alone” music video, … Continue reading “LVLY welcomes editor Emily Spiegelman-Noel”
1+ DDB Worldwide today announced two recent promotions, continuing the momentum of leadership changes. Alex Hesz has been promoted to global chief strategy officer and Roisin “Ro” Rooney has been promoted to newly-created role of global chief people officer. Both join from within the network into newly created roles. Alex most recently led strategy for … Continue reading “DDB Worldwide announces leadership promotions”
1+ Arclight Films is set to handle worldwide distribution rights for the romantic comedy A Very Senior High. The romantic comedy features a stellar ensemble cast featuring Academy Award winner Ellen Burstyn (The Tale, Interstellar), James Caan (Elf, Misery), two-time Academy Award nominee Ann-Margret (Going in Style, Carnal Knowledge), Golden Globe nominee Jane Curtin (The … Continue reading “Arclight Films to handle ‘A Very Senior High’ globally”
1+ Deloitte Digital’s Heat has released a new campaign directed by RadicalMedia’s Dave Meyers for CSAA Insurance Group. “Goodbye Insurance, Hello InsurAAAnce.” The agency found that while many consumers don’t like insurance providers, they love AAA. This led to the creation of InsurAAAnce, a new brand platform that makes it impossible to forget that AAA … Continue reading “New CSAA campaign from Deloitte Digital’s Heat”
