72andSunny strengthens creative and brand leadership teams

Our friends at 72andSunny continue to bolster its talent with new leadership hires out of its New York office which include: Elaine Cox serving as executive creative director, Robyn Makinson, design director, Ana Bermudez, director of brand management and Ashley Smith, group brand director. “Since day one our vision has been to deliver head-turning creativity … Continue reading “72andSunny strengthens creative and brand leadership teams”

The Glenlivet knocks down barriers in new spot

For the first time, The Glenlivet will air on cable TV with its ‘Original Since 1824’ ad. Starring a female lead, the effort demonstrates how The Glenlivet has been breaking traditions in the Single Malt category since 1824, with an ambition of challenging the status quo to set new standards in the world of whisky. … Continue reading “The Glenlivet knocks down barriers in new spot”

72andSunny, Endeavor, McGarrah Jessee reduce staffs

Reduced ad spending by marketers as well as industry shutdowns during the coronavirus COVID-19 pandemic continue to negatively affect ad agencies and their staffs. This week, Crispin, Porter and Bogusky’s sister agency under the MDC Partners umbrella, 72andSunny reduced its staff by a little less than 10%. The award-winning agency went through a series of … Continue reading “72andSunny, Endeavor, McGarrah Jessee reduce staffs”

More layoffs, furloughs and salary freezes hit agencies

As we enter the sixth week of lockdowns and working from home due to the global health crisis, agencies are finally beginning to feel the impact as more were laid off and/or furloughed last week. Independently-owned agency Mekanism, which has offices in New York, Chicago, San Francisco and Seattle, has reportedly laid off approximately 5% … Continue reading “More layoffs, furloughs and salary freezes hit agencies”

mcgarrybowen New York names Matt Ian CCO

Twice Emmy-nominated Ian joins mb’s New York flagship office from Droga5 Let’s just say, mcgarrybowen ain’t playing around. Akin to the Lakers signing LeBron James, the agency with offices in Chicago, New York and San Francisco announced that advertising’s LeBron, Matt Ian, has been named Chief Creative Officer of the flagship New York office. He … Continue reading “mcgarrybowen New York names Matt Ian CCO”

Domino’s paves streets to make safer for pizza delivery

Last year, Crispin, Porter & Bogusky launched client Domino’s own Carryout Insurance, in which the pizza delivery giant claimed that it would “insure” a pizza by replacing it with another one completely for free. Now, realizing that potholes in roads can hinder fully enjoying a Domino’s Pizza, the Ann Arbor, Michigan-based company is now offering … Continue reading “Domino’s paves streets to make safer for pizza delivery”

Sweet Sadie adds key talent to collective

Sweet Sadie has expanded its award-winning team to help businesses transform brands with engaging, world-moving content. Joining the collective are Ethan Decker, PhD, Strategy + Research and Independent Sales Representative Jon Sandberg. Known for merging deep discovery with creative production, Sweet Sadie collaborates with networks, agencies, brands and nonprofits on advertising campaigns, digital marketing, and experiential … Continue reading “Sweet Sadie adds key talent to collective”

VMLY&R promotes McKay Hathaway to ECD

VMLY&R today announced the promotion of McKay Hathaway to Executive Creative Director, leading Wendy’s creative teams in the U.S. and further shaping its creative output. He will report to North American Chief Creative Officer, John Godsey.  In this role, Hathaway will guide the overall creative vision and execution for Wendy’s.  He has been leading and growing … Continue reading “VMLY&R promotes McKay Hathaway to ECD”

GUT signs Danny Alvarez as its newest Executive Creative Director

Global independent creative agency GUT has brought Danny Alvarez aboard as its newest executive creative director. He reports to Juan Javier Peña Plaza and Ricardo Casal, executive creative directors, North America, and global partners. Alvarez has already wrapped his first project as ECD at GUT, helping to creatively lead the launch of the booking platform … Continue reading “GUT signs Danny Alvarez as its newest Executive Creative Director”

Rob Carducci returns to DeVito/Verdi after 30 years

As an art director/copywriter at the fledgling DeVito/Verdi advertising agency in 1992, Rob Carducci’s simple black-and-white print ad for a small chain of off-price clothing stores quickly provoked outrage and protests – and ultimately set the agency off on its renowned run of impactful ads that would come to mark its style over the next three decades. … Continue reading “Rob Carducci returns to DeVito/Verdi after 30 years”

Vrbo: New ad features John Legend

Vacation rental company Vrbo unveiled its biggest campaign to date with a new ad featuring John Legend and real-life families who didn’t realize they’d be experiencing surprise reunions with loved ones while cameras rolled. The scenes play out as Legend performs a new version of the classic song “I Can See Clearly Now.” Created by Crispin Porter … Continue reading “Vrbo: New ad features John Legend”

BBDO announces leadership moves

BBDO San Francisco announced a new leadership team today in Kelly Johnson as Chief Executive Officer and Thiago Cruz as Chief Creative Officer. Johnson joins from her most recent post as President of 215 McCann, where she has spent the past eight years leading brands such as LinkedIn, Workday, Xbox, Minecraft, Hulu, Pandora and the SF Giants. Her experience … Continue reading “BBDO announces leadership moves”

McCann Worldgroup makes a Powers move

McCann Worldgroup today announced it has promoted Suzanne Powers to Global President McCann Worldgroup & CSO. Powers will expand her global responsibilities to drive the McCann Worldgroup brand and business both inside and outside the organization. This includes continuing to cultivate best-in-class work while driving the cultural and business transformation necessary to modernize all of the offerings for clients and … Continue reading “McCann Worldgroup makes a Powers move”

Domino’s delivers account to indie shop WorkinProgress

Ann Arbor, Michigan-based Domino’s has selected WorkInProgress as its agency of record. The move brings to an end the pizza chain’s 13-year relationship with MDC Partners’ CPB, choosing an independent over a holding company. The small Boulder-based shop — created in 2016 by a group of CPB vets—was appointed after Domino’s decided that working with a holding company shop … Continue reading “Domino’s delivers account to indie shop WorkinProgress”

VMLY&R taps Windfield and Beikmohamadi as ECDs

VMLY&R has announced the hire of Sherman Winfield and James Beikmohamadi as Executive Creative Directors based in the Atlanta office, effective immediately. They will report to Noel Cottrell, chief creative officer, Kansas City. Winfield and Beikmohamadi will play a key role in the agency, inspiring and invigorating creative teams to drive award-winning work and excellence in the consumer experience. Both will … Continue reading “VMLY&R taps Windfield and Beikmohamadi as ECDs”

MullenLowe lands Executive Creative Directors

As part of its strategy to push the boundaries of creativity agency wide, MullenLowe LA has hired Laura Sampedro and Carlos Alija to head creative at the burgeoning West Coast office. The duo, known for their global work for brands from Coca-Cola to Honda to Lurpak, relocated from New York, where they were group creative … Continue reading “MullenLowe lands Executive Creative Directors”

Black Creativity Matters to Denver Ad School, Cactus

Looking to lead with real action, the Denver Ad School (DAD), in partnership with Cactus, the Denver creative agency known for its award-winning work in the mental health and wellness space, have launched Black Creativity Matters, an annual scholarship fund that’s designed to remove one of the biggest barriers of entry for young Black creatives … Continue reading “Black Creativity Matters to Denver Ad School, Cactus”

McKinney LA brings in Andy Pearson as GCD

Thankfully not all stories regarding ad agencies are about layoffs. McKinney has announced that it has named Andy Pearson Group Creative Director. The move dials up the heat on the considerable momentum at McKinney LA has had since its creation less than a year ago. Pearson was previously at Deutsch LA as VP, creative director, … Continue reading “McKinney LA brings in Andy Pearson as GCD”

GSD&M’s Jay Russell is new Chairperson for AMP Awards

Jay Russell, Chief Creative Officer of Austin, TX-based GSD&M, has been named Chairperson for the 2020 AMP Awards for Music & Sound. His appointment was announced by Elad Marish, Partner at Swell Music + Sound in San Francisco and President of the Association of Music Producers, which sponsors the AMP Awards. In his role as … Continue reading “GSD&M’s Jay Russell is new Chairperson for AMP Awards”

The Reel Black List: Kevin Miles, Storyteller

“The work I have always been most proud of, is that which supports, promotes and improves the human condition.” North Carolina-based Kevin Miles has worked as a writer and creative director for, and with, some of the top ad agencies in the world, both on staff and as a freelancer. They include multicultural shops such … Continue reading “The Reel Black List: Kevin Miles, Storyteller”