One tiny spark became five decades of blazing suspense. Fifty years ago, on December 14, 1974, audiences worldwide were captivated by a cinematic masterpiece that set the standard for disaster
UPDATE: On November 6, 2024, the Association of Independent Commercial Producers (AICP) announced the Commercial Directors Diversity Program (CDDP) will go on hiatus in 2025, preparing a new framework for
This New Zealand summer, Export Ultra is bringing the heat—and the chill—with a unique campaign to save Kiwis’ beers from freezer explosions. In a nostalgic twist, the beer brand has
The advertising world is abuzz with the news of Omnicom Group’s acquisition of the Interpublic Group (IPG) in a landmark deal that will reshape the industry landscape. This merger combines
Omnicom Group Inc. and Interpublic Group of Companies, Inc. (NYSE: IPG) have announced a definitive agreement to merge, combining their expertise to create a premier global marketing and sales powerhouse.
When Disney’s Moana first graced theaters in 2016, audiences were introduced to an adventurous heroine who defied her island’s boundaries, setting sail on an unforgettable journey of self-discovery. Eight years
For several years now, Chevrolet has embraced the holiday season by crafting emotionally rich video holiday cards. These short films go beyond festive greetings, celebrating family connections, enduring memories, and
Reel 360 News always awaits the unveiling of Apple’s holiday spots each year, and 2024’s Heartstrings does not disappoint. With its poignant storytelling and masterful execution, the ad, created by
This year’s Thanksgiving weekend delivered a record-breaking $272 million in domestic box office sales, driven by three blockbuster films: Disney’s Moana 2, Universal’s Wicked, and Paramount’s Gladiator II. The weekend’s
Time to feel old again. It’s been 20 years since Lost premiered on ABC, captivating millions with its mix of mystery, drama, and mind-bending twists. Created by J.J. Abrams, Damon
This holiday season, Verizon and Mattel’s Barbie are teaming up for an unprecedented collaboration, turning the iconic Barbie DreamHouse into the Barbie StreamHouse, powered by Verizon Home Internet. The partnership
Amazon/MGM’s Red One claimed the top spot at the box office this weekend, debuting with $34.1 million across 4,032 theaters in North America. Despite its strong opening, the overall weekend
Still in the doldrums about last week? This will put a smile on your face. Gap has launched its 2024 holiday campaign, Give Your Gift, celebrating the spirit of togetherness
In the aftermath of the 2024 election, one undeniable trend has emerged: the era of the traditional celebrity as a dominant voice in public discourse is fading, while influencers and
Sony and Marvel’s Venom: The Last Dance has continued to lead the box office for a third consecutive weekend, pulling in $16.2 million. Despite this achievement, its performance falls short
Dear President Biden, Can we call you “Joe”? For the eight years, you served as vice president in the Obama administration, and the almost four years you have been president,
The AICP Awards Tour, which has traveled across the U.S. celebrating achievements in marketing and advertising, will conclude this November with events in Dallas and Chicago. The tour, known for
Vice President Kamala Harris made a surprise cameo on SNL, just days before Election Day, where she offered some encouragement to her comedic counterpart, played by Maya Rudolph. In the
Samara Weaving, known for her roles in horror hits like Ready or Not, Scream VI, The Babysitter, and this year’s Azrael, has thrilled fans with a Halloween tribute to The
More scares, more chills—just in time for Halloween. Entropico has teamed up with YouTube to create The Analog Horror Project, a chilling, interactive Yoodle video designed to immerse viewers in the eerie
