In 2024, the industry battle cry was “Survive ’til 2025.” After pandemics and strikes, film, television, production, and yes, even advertising, rallied around the same mantra. 2025 was supposed to
The 2025 holiday advertising season has emerged as the strongest yet in the US, according to new emotional response data from System1. Findings from the company’s Test Your Ad platform
Walmart is back in WhoKnewVille — and this time, the town’s resident mischief-maker has a familiar face. In a holiday flex that only the world’s largest retailer can pull off,
Jeremy Allen White’s casting as Bruce Springsteen in Deliver Me from Nowhere may surprise some viewers. Still, to anyone familiar with his work in The Bear, the choice feels almost
This holiday season, IKEA isn’t selling furniture, it’s something of sale far rarer: attention. With its new campaign “The Best Gift Is Being Present,” the brand is urging everyone to
UNIT9 has teamed up with Formula E to launch a bold new creative era for the sport, introducing the GEN4 race car with a campaign that strips racing down to
While many brands try to outshine the holiday noise with spectacle, L.L.Bean is taking a quieter, more heartfelt route this season. In its new campaign, “Invited to the Holidays Since
The holidays have officially arrived, and with them comes the most anticipated commercial of the year: the John Lewis Christmas campaign This year’s campaign, titled “Where Love Lives,” captures the
The Writers Guild of America (WGA) has come out swinging against the possibility of a Warner Bros. Discovery (WBD) merger, calling any such deal “a disaster for writers.” The statement,
French Lick Tourism and PARAGON slow the scroll with “Take Your Time,” a new three-spot campaign created with full-service agency The Basement that swaps flash for feel. Instead of the
Drew Struzan, the visionary illustrator behind cinema’s most enduring posters, from Star Wars and Indiana Jones to Blade Runner and Back to the Future, has died at 78. The news
PNC Bank is back with another chapter of its “Brilliantly Boring Since 1865” brand platform, this time roasting hypey money fads right in users’ feeds. The new social campaign, “If
The fallout over Disney-owned ABC’s suspension of Jimmy Kimmel Live! has reached the company’s own history books. Former Walt Disney Company chairman and CEO Michael Eisner, who ran the entertainment
President Donald Trump is celebrating Disney’s suspension of Jimmy Kimmel Live! — a move that has ignited one of the most significant cultural flashpoints in recent memory, blending late-night comedy,
What in the New Coke is going on at Cracker Barrel? In a striking turn of events, the homestyle restaurant has swiftly reversed its latest logo overhaul, reverting to the
Telstra’s latest campaign turns network security into an intergalactic showdown, starring none other than Steve Buscemi as a scheming alien overlord. The Reservoir Dogs and Boardwalk Empire star commands the
American Eagle has issued a formal response to the growing online controversy surrounding its viral Sydney Sweeney ad campaign, which sparked widespread debate over a supposed wordplay between “jeans” and
Look, I’ll admit — I’ve rewatched too many episodes of The Mandalorian and The Last of Us to resist seeing Pedro Pascal as a bona fide MCU star. And with
With summer driving season in full swing—and the most dangerous months for alcohol-impaired crashes underway, the Ad Council and the National Highway Traffic Safety Administration (NHTSA) have unveiled a new
The Cannes Lions International Festival of Creativity continued to shine along the Croisette as it rolled out a dazzling second wave of awards on Tuesday, recognizing the most groundbreaking work
