In a major shift for sports broadcasting, ESPN and Major League Baseball (MLB) are parting ways after the 2025 season, ending a 35-year partnership that has been a staple of
The NBA is reportedly on the verge of finalizing a monumental media rights deal with NBC, Amazon, and Disney/ESPN, potentially worth around $76 billion over 11 years. This agreement would
With March Madness here, ESPN is gearing up for another exciting year of college basketball with the return of its famed Tournament Challenge. After a record-breaking year with over 9
ESPN has unveiled an exciting new addition to its longtime “This is SportsCenter” campaign, showcasing the Stanley Cup champions and two NHL stars. The campaign’s focus on the iconic Stanley
ESPN Fantasy Football returns with an exciting new campaign titled “Only in Fantasy,” celebrating the unifying power of fantasy football on sports network. The campaign, created in collaboration with Butler,
Those who cannot get enough of Bryce Young’s path to professional football can soon learn more about his journey in Being Young, an authorized short streaming documentary profiling the 2021
Every year, millions of fans turn to multimedia sports company, ESPN to carefully curate their brackets for the largest college basketball tournament in the U.S. From fans and novices to
Fantasy Football isn’t just a test of your sports knowledge, it’s a test of your relationships; creating deeper community connections…even if a little smack talk is involved. At least that’s
After a wildly successful launch last year, ESPN tasked Sausalito-based creative agency partner Butler, Shine, Stern & Partners (BSSP) with expanding the “One App, One Tap” campaign and the team ended up developing a
Viewers who tune in to watch tonight’s NBA match-up between the Golden State Warriors and the New Orleans Pelicans on ESPN2, ESPN+ and ESPN Deportes will enjoy an alternate presentation
We have been talking at Reel 360 about starting a new column called “Career Enders.” You know, where mostly men make a stupid mistake and end their careers. Now, we
In light of the tremendous success achieved to date in the Company’s direct-to-consumer business and to further accelerate its DTC strategy, The Walt Disney Company has announced a strategic reorganization
Texas-based Sugar Film Production is celebrating its 25th anniversary in true Sugar style, with gratitude, grit, and a bold new creative chapter. The Dallas production company has signed acclaimed director
De Beers Group is ushering in a new era for natural diamonds with “Desert diamonds,” a national campaign that bathes the brand’s iconography in the sunlit whites, champagnes, and amber
Fox Sports analyst and former NFL quarterback Mark Sanchez was hospitalized early Saturday after an apparent stabbing in downtown Indianapolis. Police say the incident happened around 12:30 a.m. near the
Station Film has named Francesco Soru Executive Producer, elevating a versatile production talent who has collaborated with the company’s roster for the past five years. Soru has produced projects with
The fallout from ABC’s suspension of Jimmy Kimmel Live! continues to ripple across Hollywood, with actors tied to Disney, Marvel, and ABC joining the chorus of support for the late-night
“People said I don’t look like your average football player,” says Arch Manning, tossing a ball while sporting glasses in a new commercial for Warby Parker. The playful spot kicks
For 15 years, Nissan’s Heisman House has been a fall tradition—bringing together legends of college football for a season of hijinks, rivalry, and camaraderie. But this year, the house itself
Brittany Mahomes has led the congratulations to Taylor Swift and Travis Kelce after the pair announced their engagement. The 29-year-old star has grown close to the Love Story hitmaker since
