
McDonald’s France embraces global visitors for Olympics
McDonald’s France has launched an exciting new campaign to welcome the influx of global visitors coming to France for the Olympics. Created by DDB Paris, the campaign, titled “Welcome as
McDonald’s France has launched an exciting new campaign to welcome the influx of global visitors coming to France for the Olympics. Created by DDB Paris, the campaign, titled “Welcome as
Last month, a heartwarming surprise unfolded at Teachers College Community School (TCCS) in Harlem. Black-owned advertising agency, Elite Media, gifted 50 teachers and staff members a total of $150,000 in
The Cannes Lions International Festival of Creativity has once again showcased the brightest young talents from across the globe in its 2024 Young Lions competitions. This year’s event marked significant
In the final Awards Show of the week at the Cannes Lions International Festival of Creativity, the prestigious Lions were awarded across various categories. Highlights included Orange’s ‘WoMen’s Football’ scoring
The 71st Cannes Lions International Festival of Creativity continues to dazzle as the latest set of Lions were announced during the penultimate Awards Show. Recognizing excellence in Brand Experience &
Awards like Cannes Lions are the currency of our industry. You may like it. You may not. But it is a fact. When it comes to winning, women are taking
As the 2024 Cannes Lions International Festival of Creativity approaches, the anticipation within the advertising and creative industries is palpable. This year promises to be especially exhilarating, with an unprecedented
Last week, the LA and New York juries of the Gerety Awards gathered to define the global shortlist and select the USA Agency and Production Company of the Year for
In a groundbreaking move, McDonald’s Netherlands has introduced a unique advertising campaign centered around the unmistakable scent of its famous French Fries. Recognizing the power of scent as a memorable
This spring, Muscle Milk is set to make waves with an empowering marketing campaign, a star-studded athlete roster, and the introduction of a new product: Muscle Milk Plant Protein shakes.
Editor’s Note: “The Reel Black List” is our annual spotlight of brothers and sisters in the worlds of advertising, film, TV, music, radio and media who are making a difference through their
Arnold Worldwide upgraded its team with two additions, enhancing its Account Services and Strategy departments with their expertise. Andrew Krensky rejoins Arnold as Managing Director after more than a decade
Former Global Chief Creative Officer at Omnicom Group’s DDB, Ari Weiss is embarking on his next venture: the launch of an independent advertising agency named Quality Experience (QX). Weiss assumes
Professor Adrian Bejan presents an argument based on the physics of neural signal processing. He hypothesizes that, over time, the rate at which we process visual information slows down, making
As the holiday season approaches, The Kroger Co. is all set to unwrap its 2023 holiday campaign, inviting customers to celebrate both new and cherished traditions. This heartwarming campaign, brought
McCann has gone through a significant reshuffling of its creative leadership to bolster its creative capabilities and propel brand growth. These changes are part of the agency’s ongoing commitment to
The prestigious Gerety Awards, known for recognizing advertising campaigns that deeply resonate with a female audience, have unveiled their 2023 winners. This year’s panel of judges awarded a total of
In a bid to resonate with the aspirations of today’s youth, the U.S. Army has announced the launch of its innovative marketing campaign, “First Steps.” The campaign, created by Team
In the final Awards Show of the week at the Cannes Lions International Festival of Creativity, the following Lions were awarded: Film, Glass: The Lion for Change, Sustainable Development Goals
On the 70th edition of the Cannes Lions International Festival of Creativity, the following Lions were announced at the penultimate Awards Show: Brand Experience & Activation, Creative Business Transformation, Creative