Last week, the LA and New York juries of the Gerety Awards gathered to define the global shortlist and select the USA Agency and Production Company of the Year for 2024. Ahead of the shortlist reveal on Tuesday, June 11th, and the jury insight sessions hosted by AdAge and Reel 360, Gerety announced the prestigious recipients of these honors.
USA Agency of the Year: Dentsu Creative USA
Dentsu Creative USA has been named the USA Agency of the Year. Julie Scelzo, Chief Creative Officer for Chicago and Global Accounts at Dentsu Creative, expressed gratitude, stating, “This recognition reflects the countless hours our team pours into crafting work that not only resonates but inspires action. It’s also a reflection of the trust our clients place in us to bring their visions to life in the most innovative, inclusive, and impactful ways.”
Abbey Klaassen, CEO of Dentsu Creative U.S., echoed this sentiment, saying, “Dentsu Creative was built with the deep-seated conviction that creativity has the power to transform business and society. I’m grateful to our people and our clients who share in this ambition. This award reaffirms that we are making a measurable difference together.”
Award-Winning Campaigns:
Intel x Nature Fresh Farms – Organic Intelligence
Brady x Ad Council – Safe Stories
7-Eleven – Always Open
USA Production Company of the Year: Biscuit Filmworks
Biscuit Filmworks was named the USA Production Company of the Year. In response to the honor, Biscuit Filmworks stated, “Thank you to Gerety for the wonderful honor of being named US Production Company of the Year. And thank you to all the great humans that make this possible.”
Award-Winning Campaigns:
Apple R.I.P Leon – Director: Andreas Nilsson
Tinder “Going All the Way” – Director: Los Perez
Apple “On With the Show” – Director: Steve Rogers
REELated:
Gerety Awards Jury Insight Panels
To further celebrate and analyze the trends and favorite campaigns from the 2024 Gerety Awards, the jury insight panels will be moderated by industry experts.
AdAge Panel Moderated by Sabrina Sanchez, Senior Reporter, Creativity at Ad Age
- Panelists:
- Abbie Noon, Head of Integrated Production, adam&eveDDB, New York
- Pamela Savage, SVP Group Creative Director, Area 23
- Whitney Michel, Chief Creative Officer, UWG
- Watch Here
Reel 360 Panel Moderated by Colin Costello, Editor at Reel 360 News
- Panelists:
- Linda Knight, Chief Creative Officer
- Camille Chu, Group Creative Director, BUCK
- Yadira Noelle Harrison, Co-founder, Verb
- Maddie McDowell, Creative Director, 72andSunny
- RSVP Here
The panels promise to offer valuable insights into the creative processes and industry trends that define the year’s most impactful campaigns.
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