The cinematic drama The Cure, produced by Editora Taverna in conjunction with Brazilian Omnicom ad agency Africa Creative, shines a powerful spotlight on the devastating impact of conversion therapy and its enduring presence in Brazilian society.
Premiering at the Cortina Film Club, this emotionally charged film is now being released across social media platforms like TikTok and Instagram to raise awareness about ongoing anti-LGBTQIAPN+ policies and practices.
Inspired by journalist Marcos Sergio Silva’s investigative work and author Jean Ícaro’s book Gay Cure: There Is No Cure for What is Not a Disease, The Cure delves into the painful history of conversion therapy, which continues to haunt LGBTQIAPN+ individuals in contemporary Brazil. As the country grapples with proposed legislation to criminalize conversion therapy, the film serves as a poignant reminder of the urgent need for change.
The narrative of the short draws a parallel between past atrocities, such as those perpetrated by institutions like the Pinel Sanatorium, and the ongoing mental torture inflicted by conversion therapy. Through powerful storytelling, the film sheds light on the trauma faced by LGBTQIAPN+ individuals and emphasizes the global significance of combating homophobia.
Featuring insights from Brazilian singer and LGBTQIAPN+ advocate Grag Queen, as well as a thought-provoking roundtable discussion with Sergio Silva, Ícaro, attorney Milla Magalhães, and diversity expert Gabriel Romão, The Cure sparks meaningful dialogue about the intersection of history, activism, and human rights.
“In conversion therapy, they stick on you a pair of glasses that only allow you to see your flaws and anxieties.” said Grag Queen. Watch below:
REELated:
“We set this film against the backdrop of the 1930s and 1940s, when institutions like the Pinel Sanatorium purported to ‘correct’ non-heterosexual orientations through barbaric methods,” said Ícaro.
“When we published the book ‘Gay Cure: There is no cure for what is not a disease,’ we knew that we were helping this idea reach a wider audience,” adds Eder Gomes, owner of Taverna Editora. “Taverna aims to contribute to the bibliodiversity of the Brazilian publishing market by offering new voices and plural expressions in its catalog. We include works by debut authors, books authored by women, LGBTQIA+ authors, and Black authors. We emphasize the aesthetic care and graphic design of our books in our productions — all of which are crafted with the aim of promoting a depth of feeling for underrepresented groups like LGBTQIA+ and the rich culture that emanates from these communities, while inspiring all people to combat injustice and intolerance.”
For Editora Taverna, The Cure represents more than just a film—it’s a catalyst for change. By leveraging social media platforms and supporting legislative efforts, the project aims to amplify the voices of marginalized communities and advocate for a future where love and identity are celebrated, not condemned.
As the film garners international attention, Editora Taverna invites viewers worldwide to join the fight against injustice and intolerance.
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