501c3 not-for-profit, She Runs It, announced that it has established a West Coast chapter to serve the marketing, media and tech industries. Formerly Advertising Women of New York (AWNY), She Runs It changed its name in 2016 and expanded to Chicago, where it currently has 2,000 members.
The organization’s West Coast presence, which exists to propel even more women into leadership roles, was shaped by a task force of marketing, media and tech execs that first gathered in 2018 to identify the needs and preferences of the community.
The task force included brand, media and tech representatives from companies such as Adobe, Bloomberg, CBS, Facebook, Google, Intel, NBCU, Verizon Media, Visa, Teads and Twitter, as well as several advertising agencies: Digitas, Heat, Mindshare, RGA, among others.
“Our mission is to pave the way for women to lead, so we provide programs and events that help them build their networks, develop leadership skills, and learn from other women and men who have achieved success,” said Lynn Branigan, CEO and President of She Runs It. “It has always been our intention to develop programming that meets the unique needs of the communities we serve, and this task force was instrumental in helping us design an itinerary that is relevant to the West Coast industry.”
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One of the first such programs is She Runs It’s Fearless Voices event, which will be hosted at Twitter headquarters in San Francisco (875 Stevenson Street), on March 5, beginning at 9:45 am. Developed and curated by She Runs It to spotlight individuals who use the power of their words and actions to give voice and courage to others, Fearless Voices has become a signature event that celebrates brave women and men whose stories impart wisdom, ideas and inspiration.
The March 5 event will feature Jacki Kelley, CEO of Dentsu Aegis Network Americas; Rick Welts, President and Chief Operating Officer of the Golden State Warriors; Dana Anderson, Chief Innovation Officer of MediaLink; Sarah Kay, award-winning spoken word poet and actor, plus many others. The full agenda can be found here.
“Because we are a 501c3 organization, the work of She Runs It is made possible by forward-thinking, passionately inclusive companies and sponsors who contribute financially to our mission,” added Branigan. “We currently have about 35 corporate alliance partners who are investing in the future of their female (and male) employees. We are already talking to several West Coast companies who want to make our programs, initiatives and events available to their teams.”
She Runs It partnerships and memberships give employees access to the She Runs It mentoring program, which is the industry’s largest; qualification for loan relief, which has awarded more than $650,000 to rising stars; and free access or member pricing for the many networking, training and awards events provided by the organization.
SOURCE: She Runs It