Hanson Dodge has been awarded two additional assignments from existing client PurposeBuilt Brands, the global manufacturer of specialty cleaning and pest control products.
The agency will now lead creative and strategic development for 30 Seconds Cleaners, a line of fast-acting outdoor cleaning solutions, and Harris Cleaning and Pest Control. Both assignments were awarded without a review.
Hanson Dodge already supports PurposeBuilt Brands’ Green Gobbler plumbing care and Weiman surface cleaners brands. The expanded scope further deepens the relationship between the two companies.
“Winning is a habit, and the work Hanson Dodge has delivered for our core brands has set a high bar,” said Jon Bellante, Chief Marketing Officer at PurposeBuilt Brands. “By expanding our partnership to include 30 Seconds and Harris, we are doubling down on a proven collaborative model. We trust HD to bring the same momentum and strategic depth to these brands as we continue elevating the PurposeBuilt portfolio.”
30 Seconds Cleaners and Harris were acquired by PurposeBuilt Brands in 2021 and 2024, respectively. “I’ve said it before, and I’m thrilled to say it again, winning new business from an existing client is one of the greatest compliments an agency can receive,” said Stacie Boney, President of Hanson Dodge. “We appreciate the confidence PBB has placed in us and look forward to tackling these new brand challenges with the same energy and commitment we’ve brought to our previous work together.”
The new assignments come during a period of growth for Hanson Dodge. The agency recently named Chad Verly as Group Creative Director to support increased client volume, following the appointment of Mike Roe as its first Chief Creative Officer last year.
Over the past year, Hanson Dodge has also secured and expanded several other engagements, including the launch of fireside MARKET, a new convenience retail concept from Potawatomi Ventures; a five-year retention of digital services for the Utah Office of Tourism; B2B assignments from Baxter Planning and GreyOrange; and campaign development for the American Camp Association.
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