London Alley announced today the hiring of Karter Krasselt as Creative Director. This news comes on the heels of the company announcing the addition of a Creative Studio to the London Alley family, in addition to Alex Gardner joining as Chief Marketing Officer and CANN’s Luke Anderson joining as partner and investor.
“It’s an exciting time for London Alley Creative Studio as the company brings in new talent and evolves its capabilities and ambitions. This is just the beginning,” says Luga Podesta, Founder and Executive Producer at London Alley.
Karter started his career as a Junior Art Director at Deutsch LA right out of college and worked almost exclusively on the Taco Bell account for just shy of six years. Throughout Karter’s time working on the brand, most recently as Associate Creative Director, he’s touched everything from a Super Bowl spot, Xbox partnerships, and even a fake movie trailer about organized crime rings selling Nacho Fries on the black market. Karter has worked with celebrities like Davante Adams, Lil Nas X, and Doja Cat while traveling the world in the name of chalupas.
“I just want to be a Swiss-army knife creative for London Alley and jump into anything they throw my way. I believe in this company and the awesome, creative people that work here,” said Karter Krasselt, Creative Director. “There’s a high standard that has been set and I can truly feel the company’s ‘the sky is the limit’ attitude in my time here already.”
“Our expansion is fueled by finding bright minds who want to discover paths to create their bold ideas by embracing new avenues. As we expand our horizons, we look to find creatives who are not only multi-talented but will share each of their unique perspectives,” says Walter May, Chief Creative Officer at London Alley Creative Studio. “That will lead us to unlock and unleash the limitless potential of creativity at speed, illuminating new paths to innovation and growth.”
Krasselt begins in his post immediately and reports to Walter May, Chief Creative Officer at the company.
Reel 360 News wishes Karter the best of luck at London Alley.