Hanson Dodge awarded new assignments from existing clients

Hanson Dodge

Hanson Dodge (HD) is experiencing a continued surge in new business, as the agency has secured new assignments from two of its current clients, further solidifying its reputation for excellence.

Potawatomi Ventures has chosen the agency to handle strategic, digital, and creative work for its fireside MARKET retail enterprise. This decision was made without a formal review, based on HD’s successful launch of Potawatomi’s new brand identity earlier this year. Fireside MARKET, a food-forward, technology-driven concept, aims to become a community hub by offering high-quality, made-to-order food with a seamless customer experience.

Additionally, the Utah Office of Tourism (UOT) has renewed its partnership with Hanson Dodge, awarding the agency a five-year digital services contract after a mandatory review. This partnership builds on HD’s award-winning digital work for VisitUtah, including the creation of the “Welcome to Winter” interactive digital experience and the development of a website that drove significant increases in hotel bookings and web traffic. The website was recognized as the Best Travel Website by ESTO, the leading association in travel and leisure.

“Being awarded additional business from an existing client is the greatest compliment an agency can receive because these clients get to view you in action every day, warts and all,” said agency president Stacie Boney. “There are no beauty pageants here.” She added, “We look forward to continuing our efforts to help the good people and brands we are proud to call our friends make the next great leap.”

The new work for the Utah Office of Tourism is set to begin immediately, while the advertising campaign for fireside MARKET will debut next year.



These recent wins are part of Hanson Dodge’s successful 2024 new business streak, which also includes being named the creative agency partner for Ruffwear Performance Gear for Dogs in North America and securing a first-ever creative agency partnership with JOJO’s Chocolate.


This article was brought to you for FREE. Independent Journalism is not. Please support Reel 360 News and Reel Chicago by donating here.


Hanson Dodge

Hanson Dodge (HD) is experiencing a continued surge in new business, as the agency has secured new assignments from two of its current clients, further solidifying its reputation for excellence.

Potawatomi Ventures has chosen the agency to handle strategic, digital, and creative work for its fireside MARKET retail enterprise. This decision was made without a formal review, based on HD’s successful launch of Potawatomi’s new brand identity earlier this year. Fireside MARKET, a food-forward, technology-driven concept, aims to become a community hub by offering high-quality, made-to-order food with a seamless customer experience.

Additionally, the Utah Office of Tourism (UOT) has renewed its partnership with Hanson Dodge, awarding the agency a five-year digital services contract after a mandatory review. This partnership builds on HD’s award-winning digital work for VisitUtah, including the creation of the “Welcome to Winter” interactive digital experience and the development of a website that drove significant increases in hotel bookings and web traffic. The website was recognized as the Best Travel Website by ESTO, the leading association in travel and leisure.

“Being awarded additional business from an existing client is the greatest compliment an agency can receive because these clients get to view you in action every day, warts and all,” said agency president Stacie Boney. “There are no beauty pageants here.” She added, “We look forward to continuing our efforts to help the good people and brands we are proud to call our friends make the next great leap.”

The new work for the Utah Office of Tourism is set to begin immediately, while the advertising campaign for fireside MARKET will debut next year.



These recent wins are part of Hanson Dodge’s successful 2024 new business streak, which also includes being named the creative agency partner for Ruffwear Performance Gear for Dogs in North America and securing a first-ever creative agency partnership with JOJO’s Chocolate.


This article was brought to you for FREE. Independent Journalism is not. Please support Reel 360 News and Reel Chicago by donating here.