Burger King rewards students w/FREE Whopper

(BK begins new program for students)

According to UNESCO, 9 out of 10 students are out of school worldwide because of COVID-19. Burger King wants to reward students who are continuing to study hard through the worldwide pandemic.

Beginning today, Burger King, working with creative partner Buzzman, is offering all students a FREE Whopper sandwich with any purchase on the BK App*. The catch? The exclusive student menu offer can only be unlocked by solving different questions to get the promo code. The questions presented will cover all different school subjects including math, biology, chemistry and literature.

The QSR will release a different problem for students to solve each day starting April 13th through April 20th on its social media channels including Instagram and Facebook. Watch the :55 video below:


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Students must enter their answer to the equation on the BK® app to redeem the free Whopper® sandwich with any purchase. Limited to one per student.


ALSO READ: Burger King asks “Couch Po-ta-triots” to stay home

CREDITS:

CLIENT: Burger King

  • President and Executive Creative Director: Georges Mohammed-Chérif
  • Vice – President: Thomas Granger
  • Managing Director: Julien Levilain
  • Head of Strategic Planning: Clement Scherrer
  • Creative Director: Julien Doucet
  • Creative Director: Lilian Moine
  • Art Director and Copywriter: Hadrien Brice
  • Business Director: Loïc Coelho
  • Account Executive: Guillaume Lhoste
  • Head of Social Media: Julien Scaglione
  • Social Media Consultant: Félix Brunot

AGENCY: Buzzman 

  • Global CMO: Fernando Machado
  • President, BK Americas: Chris Finazzo
  • Head of Marketing, BK NA: Renato Rossi
  • Head of Brand & Communications, BK NA: Marcelo Pascoa
  • Head of Global Marketing: Diego Suarez
  • Lead, Advertising & Merchandising, BK NA: Rogelio Magaña
  • Lead, Media & Digital Marketing, BK NA: Jorge Oliveira
  • Sr. Manager, Global Brand Marketing: Rachel Kellerman
  • Manager, Advertising, BK NA: Rachel Williams
  • Manager, Social Media, BK NA: Flavia Guetter
  • Manager, Mobile App, BK NA: Preston Nix
  • Sr. Analyst Media, BK NA: Rebecca Richardson

SOURCE: Buzzman

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