AnalogFolk & Nike podcast nominated for Webby Award


Agency created
Nike’s first-ever
podcast, Trained,
featuring conversations
around the future
of fitness

Independent digital creative agency AnalogFolk, in partnership with podcast production company Pineapple Street Media, announced today that they’ve been nominated in the 23rd Annual Webby Awards for “Best Branded Podcast or Segment” for their Trained By Nike podcast.

Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards, presented by the International Academy of Digital Arts and Sciences (IADAS), is the leading international awards organization honoring excellence on the Internet.

Trained is Nike’s first-ever podcast developed specifically for trainers but designed to let the world listen in on Nike’s most cutting-edge conversations around the future of fitness.

ALSO READ: Olivia Wilde & Coca-Cola name ‘Choose Happy’ winner

Host Ryan Flaherty, Senior Director of Nike Performance and trainer to elite athletes like Serena Williams and Marcus Mariota, interviews guests across the five facets of training (Movement, Mindset, Recovery, Nutrition and Sleep) to uncover the information and inspiration needed to help every individual at every level pursue their full potential.

The podcast has featured exclusive conversations with innovators like meditation expert and co-founder of Headspace, Andy Puddicombe; sleep authority and founder of The Huffington Post, Arianna Huffington; and performance scientist Brett Kirby of the Nike Sport Research Lab and the leading physiologist on Breaking2 – the brand’s audacious attempt to break the two-hour marathon barrier.

As a nominee, AnalogFolk is also eligible to win a Webby People’s Voice Award, which is voted online by fans across the globe. From now until April 18, AnalogFolk + Nike fans can cast their votes here.

Winners will be announced on Tuesday, April 23, 2019, and honored at a star-studded ceremony on Monday, May 13, 2019, at Cipriani on Wall Street in New York City. Listen to Trained here.

Source: AnalogFolk