Drawing on Rainier Beer’s legacy as a quirky brand loved by outdoorsy beer dudes and dudettes, Seattle creative agency DNA has launched the “Hibeernation Survival Guide” – a social campaign
It’s no secret that the novel coronavirus COVID-19 global pandemic has shut down live-action production in film, TV and commercials for the last three months. However, it will return. But
The Creative Month 2020 begins an expansive streaming event running free of charge May 4-29 featuring a wide range of original creative inspiration, education and professional development content specifically developed
Coca-Cola released a pair of online films celebrating the power of the human spirit to persevere through the coronavirus pandemic. The spots, which the brand will share via social and digital
The devastating effects of coronavirus COVID-19 continue to impact agencies across the United States. Ogilvy, which has 132 offices in 82 countries, is the latest agency to go through a
During the past few months, Reel 360 and our sister publication, Reel Chicago, have reported many stories on those affected, and unfortunately laid off, in the film and advertising industries
With much of the world focused on the current coronavirus COVID-19 pandemic during April it was often overlooked that the month was also the global celebration of autism acceptance and
Match Marketing Group-operated WOW! Mobile Boutique – a leading Canadian multi-carrier wireless retailer that operates out of kiosks within shopping malls – is finding new ways to invest in its workforce by
The GAP has been fairly quiet for a long time. Once, the brand was everyone’s jam from Madonna to Spike Lee to Charlize Theron. It was “our casual chic.” While
Yesterday, Omnicom Group Inc. held its quarterly conference call to review the holding company’s first quarter financial results. In between announcements about the company’s diluted net income and the impact
Reduced ad spending by marketers as well as industry shutdowns during the coronavirus COVID-19 pandemic continue to negatively affect ad agencies and their staffs. This week, Crispin, Porter and Bogusky’s
AMC Theaters (who also own UK Chain Odeon Cinemas) have vowed to no longer screen Universal Pictures films in the wake of the COVID-19 pandemic. That comes after NBCUniversal CEO
Today is National Superhero Day and we celebrate the real heroes – the men and women on the frontlines of the current coronavirus COVID-19 pandemic. That said, the heroes over
Netflix and Hulu will be ecstatic. It’s no secret that the current coronavirus COVID-10 pandemic has shut down the film and TV industries. Now, comes word that the theatrical closures
As has already been reported on multiple occasions, the effects of the COVID-19 pandemic has had a devastating impact on the film industry with production delays and most summer tentpole
The experience of living through the Covid-19 Pandemic has brought forward a growing sense of gratitude and appreciation for those on the front lines, values that consumers say are influencing
Call her, “Krav-woman.” Zoë Kravitz (The Batman) has previously detailed her infamous training regime to prepare for the role of Catwoman in Matt Reeves‘ upcoming The Batman, and now that production
Ansel Elgort, the star of Baby Driver and Fault in Our Stars really went all out to help Jeffrey Wright (Westworld, The Batman) who established a Brooklyn For Life! fundraiser
As the world stays home to stop the spread of Coronavirus, there has been a temporary decrease in carbon emissions. It’s been said, air-wise we are living in the time
A Philadelphia advertising agency has launched a creative social media campaign to help build business for local restaurants struggling during the ongoing COVID-19 pandemic. Think-Traffic, a full-service agency, with a special division
