Creative studio Covert has promoted Ben Dubois to Executive Producer/Head of Client Partnerships, formalizing a dual role that sees him steering the studio’s global sales strategy while continuing to lead
President Donald Trump announced Sunday that the U.S. will impose a 100% tariff on all films produced abroad, declaring Hollywood is “dying a very fast death” due to foreign tax
Full-service commercial production company Caravan is expanding its creative arsenal with the signing of Nimblefox, a rising directing duo composed of Dan Giraldo and Stephen Venezia, for exclusive commercial and
Editor’s Note: This is the first in a series on how President Trump’s sweeping new tariffs could affect the various industries Reel 360 News covers. Today, advertising, specifically brands and
Editor’s Note: Supporting women should not be limited to a month. So at Reel 360, we have decided to amplify and promote dynamic women’s voices all year long. Today, let us
Editor’s Note: Supporting women should not be limited to a month. So at Reel 360, we have decided to amplify and promote dynamic women’s voices all year long. Today, let us
On Saturday, Reel 360 News broke the news of a major blow to the post-production industry as Technicolor Creative Studios, the parent company of The Mill, MPC, Technicolor Games and
In a stunning blow to the visual effects industry, Technicolor Creative Studios will reportedly shutter all U.S. operations of The Mill, MPC Advertising, and Mikros Animation. This abrupt closure, following
The heart of the entertainment industry is at a crossroads. With productions increasingly moving out of Los Angeles and overseas, local film and TV workers, small businesses, and the city’s
In a landmark move, TikTok officially ceased operations in the United States on January 19, 2025. This shutdown follows a unanimous decision by the U.S. Supreme Court to uphold the
The Association of Independent Commercial Producers (AICP) has issued a rallying call to the advertising and production industries, urging support for Los Angeles as a critical center for commercial production.
As the calendar flips to 2025, FilmLA’s annual report paints a nuanced picture of the entertainment industry’s recovery and resilience in Greater L.A. The numbers reflect a region grappling with
I like to wake up and start my day with black coffee. My brand – Counter Culture. It’s pricey, but it’s my one little treat in the morning. I grind
The American Advertising Federation (AAF), often referred to as “The Unifying Voice for Advertising,” has revealed the inductees for its prestigious 2025 Advertising Hall of Fame. Eight exceptional leaders from
The Greater Los Angeles film industry has faced another challenging period, marking its second slowest production summer on record, according to FilmLA’s latest report. The total filming activity in the
LIXIL has appointed Hanson Dodge (HD) as its integrated strategic media agency partner for the Americas following a competitive review. This partnership will task HD with overseeing all media activities
A friend recently told me she was guest-starring on Ruthless, a BET+ show I’d never heard of. When I found out it was a Tyler Perry production, I immediately understood
For national auto body repair service provider CARSTAR, thinking about collision repair is just the tip of the iceberg in their latest tongue-in-cheek campaign, “Titanic.” In collaboration with Charlotte-based agency
Luke, move over. You got a new daddy. And a new mama! Skywalkers: A Love Story, directed by Jeff Zimbalist and Maria Bukhonina, is a breathtaking documentary that masterfully blends
Andrew Robinson, currently Executive Chairman of TMA (The Marketing Arm) announced he will retire at the end of July. Robinson has served in this role since January 2023. Before that,
