Amazon is having some fun with inconvenience. In its latest campaign, Save the Everyday, the brand leans all the way into cinematic storytelling with a hero film titled The Good,
Amazon is leaning straight into modern AI anxiety for its Alexa+ Super Bowl spot, with Avenger, Chris Hemsworth, embodying every worst-case scenario we’ve all half-joked about, robots turning on us
Amazon is doubling down on one of its most charming ideas in years, reviving its Cannes-winning “Five Star Theater” campaign and bringing in the actor audiences literally asked for. After
Sydney Sweeney is reportedly the newest star in Jeff Bezos’s orbit, and not just in Hollywood. The Euphoria actress has attracted the Amazon founder’s attention both on screen and in
Entrepreneurship has always been about resourcefulness — turning limited resources into meaningful results. For today’s small and midsize businesses, that challenge is sharper than ever. According to the Advertiser Perceptions
Production company JOJX has teamed up with Amazon Ads Brand Innovation Lab and DC Studios to launch Anyone Can Be Super, a heartfelt cinematic tribute to the enduring spirit of
“Are the retirement rumors true?” a reporter asks LeBron James in a packed press room. “What’s next?” Just as LeBron begins to respond, an Amazon Prime Day alert hits his
In a move that underscores just how deeply tech and media have become intertwined, the Cannes Lions International Festival of Creativity has named Andy Jassy, President and CEO of Amazon,
MirrorWater Entertainment has begun production on The Lost Voice, the much-anticipated documentary about the first woman believed to have ever filmed in the Amazon. The story follows award-winning filmmaker Christina Rose, who obsessively searches to find
Who doesn’t love a good spy thriller? The betrayal. The secrets. The reveal. Creative agency MIRIMAR, production company SixTwentySix, and director Evan Bourque give us all just that in the
The NBA is reportedly on the verge of finalizing a monumental media rights deal with NBC, Amazon, and Disney/ESPN, potentially worth around $76 billion over 11 years. This agreement would
The anticipation is building as the American Film Market (AFM) gears up for its 2023 edition, with a strong commitment from a multitude of production, sales, and distribution companies set
Amazon Prime Video has delivered a double dose of disappointment to its subscribers. The platform has officially canceled the much-anticipated second seasons of both A League of Their Own and
In a comprehensive antitrust report, the Writers Guild of America West (WGA) has sounded the alarm over the escalating consolidation within the entertainment industry, flagging Disney, Netflix, and Amazon as
Writers from the Writers Guild of America (WGA) joined striking Amazon delivery drivers from Palmdale in a show of solidarity. Over 50 writers participated in a picket outside an Amazon
As folks across the advertising industry well know, great campaigns take months of strategizing, briefing, creating, and planning – thousands of hours of hard work that. Celebrating the time, effort,
Last week, Warner Bros. Discovery unveiled its plans for its streaming HBO Max and Discovery+, which amounted to merging the two services and rebranding them as Max. Now, with the
Atlanta-born filmmaker and music artist Sensei Chop’s first film, the documentary Thirst Trap, has launched this month on Tubi, Amazon Prime and other streaming platforms. Chop directed, produced, wrote, edited, narrated
Since 1994, Amazon has allowed millions of everyday Americans to have any-and-all types of goods shipped to their door in record time and for a reasonable price. But there is
Created via Amazon XCM, directed by Lisa Gunning of Imperial Woodpecker, and edited by Union’s Andrea MacArthur and Nadine Mueller, “Woman’s World – Mother’s Day” affirms what we have always
