The new menu items include the BBQ Chicken Sandwich, the Avocado BLT Chicken Sandwich, and the S’awesome Bacon Chicken Sandwich.
Hell to the yeah.
The :30-second spot, directed by VMLY&R’s Dummy director Harold Einstein, is a fairly simple execution. We are introduced to Mike’s world of gray, while his annoyed girlfriend tells him that she has discovered something new and exciting – Wendy’s Made to Crave” chicken – and homeboy is well, basic. Take a look below:
Well, I’m now about to go wreck my diet and get me one of these.
Global, Chief Creative Officer: John Godsey
Executive Creative Director: Derek Clark
Creative Director: McKay Hathaway
Associate Creative Director: Jennifer Farquharson
Associate Creative Director: Eamon Conway
Senior Producer: Michael Kinney
Production Company: Dummy
Director: Harold Einstein
Producer: Michael Kanter
Telecine Company: a52
VFX & Postproduction Company: Timber
Creative Directors/Partners: Jonah Hall & Kevin Lau
Executive Producer: Sabrina Elizondo
Flame Artists: Miles Kinghorn, Chris DeCristo
Flame Assists: Sarah Vigil-Bass, Alice Cen
Producer: Jillian Lynes
Production Coordinator: Brian Keegan
Editorial: Arcade Edit
Editor: Sean Lagrange
Assistant Editors: Paulo Miramontes, Josh Miller
Executive Producer: Crissy DeSimone
Producer: Alexa Atkin
Contact Colin Costello at firstname.lastname@example.org.