Snake Roth promoted at MARC USA

Snake Roth

“Snake is a
rock star
(who) elevates
the level
of everything
we do.”

Joe Burke SVP/ECD

(Chicago — 17 October 2018) MARC USA today announced the promotion of Snake Roth to Director of Integrated Production with oversight of all broadcast TV, digital video, radio, print and social content.

Roth has been at the agency since 2015 as an Executive Producer leading several accounts including Ruby Tuesday, Payless ShoeSource, and Rite Aid.

“Snake is a rock star,” says Joe Burke, SVP/Executive Creative Director at MARC USA’s Chicago office. “She brings the unique combination of extensive experience and fresh eyes to every project. As a former ACD/Art Director turned producer, Snake elevates the level of everything we do here at MARC USA.”

Prior to joining MARC USA, Roth was an Executive Producer at VML, Digitas and FCB. She is also the co-founder of KnowNo, a movement to bring greater awareness and understanding of sexual consent, which launched in 2016 – well in advance of #MeToo and #TimesUp. KnowNo has spread globally through social media and been adopted for use on numerous campuses by My Sister’s Keeper and other women’s advocacy organizations.

MARC USA moves people through Method and Madness. Method grounds their ideas in data and decision science. Madness takes them to unexpected places. Combined, they connect with people in ways so deep and emotional, they’re moved to action. The privately owned, national integrated marketing communications firm boasts offices in Boston, Chicago, Miami and Pittsburgh. Services include advertising, strategic planning, research/analytics, public relations, digital marketing, media planning and buying, social marketing, direct and customer relationship marketing and business innovation consulting.

Source: MARC USA