Robert Craig Films has formed a partnership with The Salvation Army to raise awareness and find solutions for America’s homelessness crisis. The collaboration is part of RCF’s “The Big Five” media approach, which aims to shed light on the dire situation faced by homeless individuals across the country.
The Salvation Army, known for its humanitarian work, has contributed to RCF’s upcoming documentary and feature film titled No Address, about a group of individuals that fall into homelessness unexpectedly. They bond together as an unconventional family, struggling to survive the streets, while warding off a harassing gang, unforgiving community, and local authorities in the hopes of getting their lives back. Watch the trailer below:
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“Working alongside the No Address team and being part of the documentary, film, and study guide has been an honor,” notes Commissioner Jolene Hodder, National Secretary for Program for The Salvation Army in the United States. “We share their goal to shed light on this crisis and encourage meaningful change, making a real difference for people in need.”
“Robert Craig Films could not have done this alone. In developing these five forms of media, we are not just opening people’s eyes and humanizing homelessness but are creating solutions to drive change. The Salvation Army’s involvement was crucial to get here,” adds Robert Craig Films CEO Jennifer Stolo.
In addition to the documentary, film, and study guide, “The Big Five” initiative includes a book based on the screenplay by New York Times Bestselling Author Ken Abrahan, and a soundtrack created in partnership with Grammy Award-winning artists, writers, and producers. Furthermore, RCF has pledged 50% of the net proceeds from all five productions to support nonprofits addressing homelessness.
Through this comprehensive media initiative, RCF aims to raise awareness, foster empathy, and inspire tangible action to address the homelessness crisis in America.
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