Mother in New York has made an exciting announcement as it welcomes seven new individuals to its creative department for the year 2023. This expansion includes the appointment of Gustavo Dorietto as Executive Creative Director and comes on the heels of a series of significant new business wins for the agency, reinforcing its growth and commitment to creativity.
Mother’s Magnificent Seven includes:
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Gustavo Dorietto
Gustavo Dorietto, with an extensive background, joins the team from The Martin Agency, where he had served since 2021, holding the role of Vice President and Group Creative Director. Dorietto’s career has also seen him in creative positions at renowned agencies like 72andSunny, Droga5, and TBWA\Chiat\Day NY.
Paulo Damasceno and Lucas Silva
These creative partners reunite their careers as they transition to New York and join Mother. They previously collaborated as creative partners at DAVID São Paulo from 2017 to 2020. Afterward, Damasceno and Silva held creative roles at DAVID Miami and GUT Miami, respectively, from 2020 to 2023.
Jaye Thompson and Emily Kaufman
Thompson and Kaufman have brought their creative talents to Mother from JOAN Creative, where they had been serving in creative roles since 2022.
Hajung Song
Hajung Song comes aboard from FRED & FARID NY, where she had been contributing as a creative since 2019, adding her unique perspective to the Mother team.
Sam Eaton
Sam Eaton’s journey led him from an internship at Droga5 in 2019 to eventually becoming a full-fledged creative. Now, he’s embarked on a new chapter with Mother in New York.
REELated:
Mother’s Chief Creative Officer, Oriel Davis-Lyons, expressed pride and enthusiasm about the agency’s newest additions, highlighting their world-class experience, innovative ideas, and exceptional craftsmanship.
“We want Mother to remain the go-to place for the world’s most creative people to do the most impactful work of their careers. So, we’re super proud that this incredibly talented group has come on board, bringing with them world-class experience, exciting ideas and exceptional craft. I’m looking forward to all the things we’ll make together.”
The agency’s goal is to maintain its position as the preferred destination for the world’s most creative individuals to produce impactful work in their careers. Davis-Lyons eagerly anticipates the exciting projects this talented group will undertake together, driving forward Mother’s creative endeavors.
With this influx of creative talent, Mother in New York is poised to continue making waves in the world of advertising and creative marketing. Their new team members bring fresh perspectives and diverse experiences to the table, ensuring a vibrant and dynamic future for the agency.
Reel 360 News wishes all seven the best of luck at Mother!
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