Moleaer selects Padilla to lead digital marketing

(Courtesy of Padilla)

Following a competitive search, Moleaer Inc. has selected Padilla to develop and implement its digital marketing program.

Moleaer’s patented water-based nanobubble technology helps farmers achieve better yields without chemicals; empowers businesses to manage their water needs more effectively and efficiently; and restores aquatic ecosystems sustainably without added chemicals. 

Through a strategic paid media and social program, Padilla will initially help grow Moleaer’s position as an agriculture industry innovator focused on improving agriculture and horticulture sustainability and productivity.

Padilla will develop programs to build brand awareness and drive demand within the agriculture community, with follow-on expansion into other sectors including wastewater treatment, oil and gas, food preparation and aquaculture. 


“We aimed to find an agency partner that understands effective natural resources communication to drive growth for our nanobubble technology,” said Jennifer Lim, Moleaer vice president of Marketing and Public Relations. “Padilla has decades of relevant industry experience managing marketing and communications campaigns for agriculture and tech companies and we believe their expertise will help Moleaer make a significant impact on improving the world’s water systems, the way we produce food and ultimately, the environment.” 

Work will be shared across Padilla’s Agriculture + Environmental Sciences, Channels, Digital and Creative teams.

“Moleaer is an exciting innovator whose transformative technology allows industries to do more with less water, and that’s a story that needs to be told,” said Matt Kucharski, Padilla president. “This new partnership with Moleaer provides an opportunity to help drive engagement with an organization focused on extraordinary improvements in chemical-free water treatment, sustainable food production, and the recovery of natural resources.”   

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