It’s a brand party! Kim Kardashian West is facing backlash in the form of satirical memes from brands after sharing with her more than 67 million Twitter followers that she and her “closest inner circle” celebrated her 40th birthday on a private island.
With deaths occurring every day from the relentless pandemic and people quarantined away from their loved ones, it’s no surprise many found the TV personality’s post tone-deaf.
The tweet (with pictures from the event) reads: “After 2 weeks of multiple health screens and asking everyone to quarantine, I surprised my closest inner circle with a trip to a private island where we could pretend things were normal just for a brief moment in time.”
While the fact that Kardashian West would still have a huge party during the pandemic shouldn’t surprise anyone, the tweet saw the wrath of Twitter, where people were perturbed with the celeb’s obliviousness and used her own words to craft satirical memes.
Kardashian followed her tweet with another that said, “I realize that for most people, this is something that is so far out of reach right now, so in moments like these, I am humbly reminded of how privileged my life is.”
Brands, always wanting in on a fun meme challenge, got in on action too, and managed to amuse while staying on-brand. From Slim Jim to MOMA, brands paired Kardashian West’s own words with humorous images.
Here are some of the best and most sarcastic of the bunch:
Of course Reel 360 couldn’t resist and had to get in on the action:
SOURCE: Ad Age