Over 100 Black filmmakers, directors, producers, DPs and more across filmmaking and advertising communities have formed the Black Filmmakers Collective, launching a new pledge to increase the number of Black workers at all levels of the commercial and music video industry.
Called “Change The Lens,” the initiative is led by Imperial Woodpecker director Rohan Blair-Mangat, Park Pictures director Savanah Leaf and in-house Florence EP Alli Maxwell.
As Black people comprise approximately 15% of the United States and London population, Change The Lens’ pledge asks creative companies to commit to increasing the diversity of their department heads, crew at all levels and more, to reflect at least 15% Black representation.
The pledge also asks production companies to consult a head of diversity and inclusion, a role that would mediate and oversee implementing the diversity pledge within each company.
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PRODUCTION COMPANY PLEDGE
15%+ BLACK DIRECTORS ON ROSTER
CONSULT WITH A HEAD OF DIVERSITY & INCLUSION
TALENT AGENCY PLEDGE
15%+ BLACK TALENT ON ROSTER
PRODUCER PLEDGE
15%+ BLACK DEPARTMENT HEADS AND CREW ON EVERY JOB
DIRECTOR PLEDGE
15%+ BLACK DEPARTMENT HEADS AND CREW ON EVERY JOB
DEPARTMENT HEAD PLEDGE
Click HERE to view the CHANGE THE LENS pledge website.
Click HERE to learn more about the role of a head of diversity and inclusion.
SOURCE: Change The Lens
