In 2017, we launched Reel Ad of the Week (RAW), a regular feature that showcases the commercials coming out of the Midwest and, perhaps more importantly, celebrates the people who get it done. When Reel Chicago expanded to cover agencies in LA, so did the content of RAW.
In no particular order, here are a few of our favorites from the past year.
Optimus trolls Chicago with “dog sauce”
Burnett unleashes Chuck Norris in new United Healthcare spots
Tandem turns oral hygiene into a laughing matter
Explore Media’s Trade-Proof Snack goes viral
Grandma gets a life in new McDonald’s spots
Burrell flips the script on Toyota and RAW
David&Goliath build wall for immigration rights
DDB & State Farm get real and RAW
mcgarrybowen and Marriott follow the golden rule