The 2020 AICP Next Awards debuted tonight during a special virtual premiere held online in the wake of social distancing initiatives driven by the COVID-19 pandemic. Tonight’s presentation is the first of three virtual celebrations that comprise AICP Week – which will also include premieres of the AICP Post Awards on June 17th and the … Continue reading “2020 AICP Next Awards Winners announced”
“Is there enough space in space for women? Who wrote that?” asks Katie Couric in Olay‘s Super Bowl spot which is inspired by the first all-female space walk last year. The ad stars Lilly Singh and Busy Philipps, who take a trip into space with retired astronaut Nicole Stott. Their space mission is overseen by … Continue reading “Olay makes space for women in full Super Bowl spot”
Even with a hefty price tag of $5.6m for 30 seconds and the rise in popularity of online advertising, the Super Bowl is still advertising’s biggest day, with major brands still choosing to get off the bench and participate. According to The Drum, Fox Sports stated that it sold out of its inventory back in November. Procter & … Continue reading “Olay makes space for women with Super Bowl teasers”
