Production company Good Times has added director E.J. McLeavey-Fisher to its U.S. commercial roster, tapping a filmmaker known for intimate, performance-led storytelling with wry humor and a refined, natural visual
Today is World Homelessness Day, and ReloShare, the social-services booking marketplace, has teamed with adam&eveDDB U.S. on “No Room to Dream,” a visceral campaign that reframes homelessness through the eyes
After nearly a decade in storage, McDonald’s is dusting off one of its most-loved promotions, MONOPOLY Game, and relaunching it for 2025 with a swagger that’s equal parts nostalgia and
The American Film Institute (AFI) has unveiled the full lineup of 161 films for this year’s AFI Fest presented by Canva, taking place in Los Angeles from October 22 to
For the latest addition to their Masterpiece campaign, GODIVA turned to agency Lippe Taylor, production company Fela, and actress and singer Leighton Meester (Gossip Girl). The result is a masterful, action-driven museum caper. Directed
Tonight, The Victor Orlando Hope Foundation will spotlight “The Word Up Story” featuring the legendary original members formerly of Cameo — Tomi Jenkins, Nathan Leftenant, Arnett Leftenant, Greg Johnson and
Disney’s decision to suspend Jimmy Kimmel Live! after the host’s remarks about conservative activist Charlie Kirk’s killing has triggered a wave of condemnation from Hollywood unions, who are calling the
Thirty years after the milk mustache first became a pop culture phenomenon, the California Milk Processor Board (CMPB) is reimagining its iconic “Got Milk?” campaign for a new generation. This
Following last week’s launch of its new brand platform, For The Love of Love, Bumble has unveiled a powerful film that celebrates real, authentic love—no filters, no gloss, just the
Hinge has dropped the second chapter of It’s Funny We Met on Hinge, a campaign spotlighting the surprising, often non-linear ways real couples meet and connect on the app. The
Invisible Arts Music (IA), the bi-coastal, majority Black- and female-owned music house known for its award-winning work across film, TV, and advertising, has signed with The Cre8tors for creative talent
In a culture hooked on “positive vibes” and instant manifestation, Harvard-educated author, ed-tech founder, and global speaker Elan Divon delivers a starkly different message in his new book The Initiation:
Let’s get this out of the way up top: Advertising shapes culture. It always has. That’s not up for debate. But not every campaign is a culture war, and not
GALE and MilkPEP have gone full throttle with anime in a new youth campaign, “Milk Can Help,” that embraces the energy and exaggeration of anime, speaking directly to Gen Z.
Creative studio Covert has unleashed a dazzling display of VFX wizardry for “Always Get Back Up,” the latest cinematic campaign for Lenovo Legion, Lenovo’s premium gaming brand. Developed in collaboration
On June 20, 1975, a mechanical great white shark named Bruce, with a mechanical mind of its own swam into theaters — and straight into pop culture legend. Steven Spielberg’s
The espresso has been replaced by a full latte of feminist chaos and perfect hair. Pop’s reigning queen of cheeky bangers, Sabrina Carpenter, just dropped her new single Manchild and
In a necessary act of creative activism, Grey Mexico has launched Más que palabras (More Than Words), a short film aimed at raising awareness around suicide prevention in Mexico’s LGBTIQ+
Editor’s Note: Supporting women should not be limited to a month. So at Reel 360 News, we have decided to amplify and promote dynamic women’s voices all year long. Today, let
March roared in like a lion—with giant cats scaling buildings in London—and left with a trail of unforgettable campaigns that dared to be bold, bizarre, and brilliantly human. This month,
