
Move over, Batfleck. There’s a fresh Affleck grabbing screen time (and a coffee) at Dunkin’. Jen Affleck, the breakout from Hulu’s Secret Lives of Mormon Wives who went viral for wondering if she’s related to “that other Affleck,” just made her official entrance into the Dunkin’ Cinematic Universe—complete with a value play and a little reality-TV drama.
Jen’s first order of business? The $6 Meal Deal: a medium hot or iced coffee, a Bacon Egg & Cheese, and a 6-piece Hash Browns. Declaring herself the “Value Affleck,” she plants a flag for budget-friendly breakfast swagger—because value has never looked this good.
Of course, no crossover event lands without a twist. When Jen and Ben’s paths cross at Dunkin’, the moment goes off-script in the juiciest way. Expect a confessional-style cutaway to spill the tea—right in step with the genre that made Jen a fan favorite. Watch below:
The spot, titled “Value Affleck,” is the latest chapter in Dunkin’s ongoing creative partnership with Artists Equity Advertising, channeling the playful, pop-culture energy that has turned the brand’s ad world into its own tongue-in-cheek cinematic universe.
Want more cameos, coffee, and chaos? Follow Dunkin’ on Instagram, X, TikTok, and YouTube—or subscribe to the Dunkin’ blog for the next episode in this donut-fueled saga.

Colin Costello is the West Coast Editor of Reel 360 News. Contact him at colin@reel360.com or follow him on Twitter at @colinthewriter1
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