Revlon is bringing star power, style, and creative credibility to its iconic Super Lustrous lipstick line by naming Teyana Taylor (One Battle After Another) the new face of the franchise.
The partnership marks the latest chapter in Revlon’s recently launched “Revlon Be Unforgettable” platform, which aims to spotlight women known for individuality, confidence, and multidimensional creativity.
Taylor, whose career spans music, film, fashion, and directing, fronts new campaigns tied to the long-running Super Lustrous line as well as newer products like Super Lustrous Ultra Lipstick.
“Revlon has always championed women who define their own path, so stepping into this next chapter of ‘Revlon Be Unforgettable’ is an honor,” Taylor said. “Super Lustrous is all about that finishing touch — the kind of beauty that elevates your whole vibe without taking away from who you are.”
For Revlon, the collaboration represents an effort to modernize one of its most recognizable beauty franchises while connecting with younger audiences through a personality who moves fluidly across culture, entertainment and fashion. Watch below:
The campaign positions lipstick not simply as a cosmetic product but as an extension of self-expression and identity. “Whether commanding the stage, directing behind the camera, or shaping style conversations, Taylor has become synonymous with authenticity and fearless creativity,” said Erika Woods, SVP of Mass Marketing at Revlon.
“Our partnership reflects the brand’s ongoing commitment to celebrating women who lead with substance just as much as style.”
Developed in collaboration with Colle McVoy and Revlon’s in-house creative team, the global campaign will continue to expand with additional talent and creative executions centered on the broader “Be Unforgettable” platform.
The move also continues a broader beauty industry trend of aligning legacy cosmetic brands with multi-hyphenate cultural figures who function as creators and entrepreneurs as much as traditional celebrity endorsers.
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