Red Lobster rolls out “Ultimate SpendLESS” Shrimp campaign

Red lobster

One year after emerging from bankruptcy, Red Lobster is shifting its focus to value with a fresh spin on a fan favorite. The new Ultimate SpendLESS Shrimp pairs three craveable preparations—Garlic Shrimp Scampi, Shrimp Linguini Alfredo, and Popcorn Shrimp—for $15.99 for a limited time. It’s not endless, but the brand says it’s “endlessly delicious” and easy on the budget.

“Endless Shrimp” questions have trailed the chain for months; CEO Damola Adamolekun says the company is “starting a new chapter… smarter, more sustainable and still packed with unbeatable value,” positioning SpendLESS as a celebration of great seafood at a great price. Watch below:

Red Lobster is also locking in more reasons to visit this fall. The company’s lineup of Seafood Boils—long a guest favorite—is being added to the permanent menu, promising bold flavors and a hands-on, shareable experience.

And because it’s sweater-weather season, a limited-time trio of cocktails is joining the party: the Caramel Dream (vodka, butterscotch, caramel and cream with a sea-salt chocolate caramel garnish), Apple Harvest Punch (spiced rum, cranberry, lemon and apple, topped with an apple slice and cinnamon stick) and Gold Rush (bourbon, honey and sparkling gold shimmer with fresh mint).

Ultimate SpendLESS Shrimp is available now for a limited time at participating U.S. locations.


Farm Rich cooks up new campaign for football season


Red lobster

One year after emerging from bankruptcy, Red Lobster is shifting its focus to value with a fresh spin on a fan favorite. The new Ultimate SpendLESS Shrimp pairs three craveable preparations—Garlic Shrimp Scampi, Shrimp Linguini Alfredo, and Popcorn Shrimp—for $15.99 for a limited time. It’s not endless, but the brand says it’s “endlessly delicious” and easy on the budget.

“Endless Shrimp” questions have trailed the chain for months; CEO Damola Adamolekun says the company is “starting a new chapter… smarter, more sustainable and still packed with unbeatable value,” positioning SpendLESS as a celebration of great seafood at a great price. Watch below:

Red Lobster is also locking in more reasons to visit this fall. The company’s lineup of Seafood Boils—long a guest favorite—is being added to the permanent menu, promising bold flavors and a hands-on, shareable experience.

And because it’s sweater-weather season, a limited-time trio of cocktails is joining the party: the Caramel Dream (vodka, butterscotch, caramel and cream with a sea-salt chocolate caramel garnish), Apple Harvest Punch (spiced rum, cranberry, lemon and apple, topped with an apple slice and cinnamon stick) and Gold Rush (bourbon, honey and sparkling gold shimmer with fresh mint).

Ultimate SpendLESS Shrimp is available now for a limited time at participating U.S. locations.


Farm Rich cooks up new campaign for football season