Nutella spreads the love in dreamy BnB for April Fools’ Day

Nutella

Damn, the Reel 360 News team really wishes this was real. Nutella stole hearts (and timelines) with the debut of the Nutella BnB, a fantasy vacation rental in Lake Placid, New York, designed to delight die-hard fans of the iconic hazelnut spread. Picture it: Nutella-shaped architecture, chocolate-brown décor, and furniture inspired by your favorite breakfast topping.

The brand announced the dream escape with the post:

“Welcome to the Nutella BnB 🏡 🌰 A stunning home rental in beautiful Lake Placid, NY, curated for the ultimate Nutella Lovers! Swipe through to explore the house, amenities, and attractions nearby. Stay tuned for details about booking and reservations in our story! 📆 #AprilFools”

And the reactions? Pure joy—and just enough confusion to make the prank a hit:

“A vacay at the Nutella BnB? Count us in 😍”
“My daughter would die for this 😂”
“That Nutella floatee has completely captured my heart 🥺💕”
“Wait is this for real!! 😍😍… I would be in heaven & never leave this place.”
“Let’s make it happen.”
“Ahhhh I’m ready to book! My kids LOVE Nutella and I grew up on it!!!! 🔥🔥👏👏😍😍😍 this is a dream come true lol”
“Are small toy poodles allowed?”

While none of these April Fools’ launches are actually hitting the market (yet), they’ve already done what great brand stunts do best: spark conversation, go viral, and leave fans really hoping the joke becomes reality.

From edible dreams to candy-fueled comedy, brands like Nutella are bringing the sweet, the silly, and the surreal this April Fools’ Day with prank products and immersive concepts that fans genuinely want to be real.


Reese’s bakes up an April Fools’ Day prank with Chocolate Bread


Nutella

Damn, the Reel 360 News team really wishes this was real. Nutella stole hearts (and timelines) with the debut of the Nutella BnB, a fantasy vacation rental in Lake Placid, New York, designed to delight die-hard fans of the iconic hazelnut spread. Picture it: Nutella-shaped architecture, chocolate-brown décor, and furniture inspired by your favorite breakfast topping.

The brand announced the dream escape with the post:

“Welcome to the Nutella BnB 🏡 🌰 A stunning home rental in beautiful Lake Placid, NY, curated for the ultimate Nutella Lovers! Swipe through to explore the house, amenities, and attractions nearby. Stay tuned for details about booking and reservations in our story! 📆 #AprilFools”

And the reactions? Pure joy—and just enough confusion to make the prank a hit:

“A vacay at the Nutella BnB? Count us in 😍”
“My daughter would die for this 😂”
“That Nutella floatee has completely captured my heart 🥺💕”
“Wait is this for real!! 😍😍… I would be in heaven & never leave this place.”
“Let’s make it happen.”
“Ahhhh I’m ready to book! My kids LOVE Nutella and I grew up on it!!!! 🔥🔥👏👏😍😍😍 this is a dream come true lol”
“Are small toy poodles allowed?”

While none of these April Fools’ launches are actually hitting the market (yet), they’ve already done what great brand stunts do best: spark conversation, go viral, and leave fans really hoping the joke becomes reality.

From edible dreams to candy-fueled comedy, brands like Nutella are bringing the sweet, the silly, and the surreal this April Fools’ Day with prank products and immersive concepts that fans genuinely want to be real.


Reese’s bakes up an April Fools’ Day prank with Chocolate Bread