Hard Rock Ibiza is marking its 10th anniversary with a groundbreaking campaign that promises guests an exclusive and confidential experience like never before. Spearheaded by global experiential agency Momentum Worldwide, Spain, the “Hard Rock NDA” (Non-Disclosure Agreement) campaign redefines privacy and luxury in the world’s ultimate party destination.
Guests checking into Hard Rock Ibiza are invited to sign a legally binding Non-Disclosure Agreement upon arrival. This agreement prohibits them from sharing any aspect of their stay, including written or spoken information, photos, or videos taken on the premises, ensuring utmost confidentiality.
Irene Araque, Marketing Manager at Hard Rock Ibiza, explains, “Privacy is paramount for our guests at Hard Rock Hotel Ibiza. This campaign elevates privacy to new heights, allowing our guests to fully immerse themselves in a bespoke vacation experience.” Watch below:
REELated:
Exclusive benefits await guests who participate in the “Hard Rock NDA” experience, including luxurious spa treatments, personalized room service gifts, and VIP access to the island’s hottest bars and nightlife venues, ensuring an unforgettable stay.
Rodri González, Executive Creative Director at Momentum Worldwide, Spain, shares his perspective: “Staying at Hard Rock Ibiza is already an incredible experience in itself. When tasked with enhancing guest satisfaction, we saw the opportunity to amplify that experience by safeguarding its exclusivity through confidentiality.”
The “Hard Rock NDA” campaign is set to run until July 31, offering discerning travelers a limited-time opportunity to enjoy Ibiza’s renowned hospitality with an added layer of privacy and personalized luxury.
CREDITS:
BRAND: Hard Rock Ibiza
AGENCY: Momentum Worldwide, Spain
- CEO: Begoña Iglesias
- Managing Director: Irene Ruiz
- Executive Creative Director: Rodri González
- CreativeTeam: Fabio Loureiro, Víctor López, Elisa de Paolis
- Account Executive: Vanesa Rol
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