Leading production company Doomsday Entertainment goes global with Barbados-based artist Haleek Maul’s music video for his standout single Verified feat. fellow Bajan artist Chiief Diin, directed by Gregory Ohrel.
A first in NFT history, the music video was funded and produced by the NFT (non-fungible token) community in a novel collection launched in early January, executed by sister web3 creative tech studio DOOMSDAYX.
Ohrel follows Maul through a stunning visual polyptych of Barbados proper, where the social crossroad and nature collide in a day-to-night magical realist landscape of the island.
The triumphant video is an ode to Haleek’s love for his home country and the people of Barbados, in a groundbreaking achievement as among the largest music video productions on Bajan soil in the country’s history. Watch below:
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Executive Produced by Danielle Hinde, Jason Cole and Eric Doak, Doomsday Entertainment brought an elevated level of production that presented aspiring Bajan filmmakers with an educational opportunity to see how the making of video of that scale and budget is executed.
The production company behind music video phenoms including This Is America and Sad Day also collaborated with sister Web3 creative tech studio DOOMSDAYX on the funding and community side of the music video.
Buyers of January’s NFT collection directly funded the music video and in return received a collectible, producer credit, behind-the-scenes access, and perpetual governance stake over a treasury used for other projects and activations.
Coinciding with the video’s release, the single Verified is also available widely on all streaming platforms after previously only being available via NFT marketplace Catalog.
In addition to DOOMSDAYX’s release of the music video this week, they auctioned off the music video as a 1 of 1 NFT, as well as 10 separate music video moments, in partnership with OpenSea. Click HERE to see the collection.
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CREDITS
PRODUCTION COMPANY: Doomsday Entertainment
PRODUCTION SERVICE COMPANY: Parachute Film Studios
- Director: Gregory Ohrel
- Starring: Haleek Maul and Chiief Diin
- Executive Producers: Danielle Hinde, Jason Cole, Eric Doak
- Producers: Jason Cole, Danielle Hinde, Sanna Allsopp
- Associate Producers: DOOMSDAYX Collective, Leszek Regina Bartczak, Yulia Zadachenkova, 1INVISIBLE.ETH
- Doomsday Ent. Staff Producer: Laney Camenga
- PM: Monica King
- Production Coordinator: Amleya Clarke
- 1st AD: Erik Mateo
- 2nd AD: Tania Hosier
- 2nd 2nd AD: Paula Mascoll
- Director of Photography: Logan Triplett
- 1st AC: Michael Lemnitzer
- 2nd AC: Ari Daniel
- 3rd AC: Annika Millington
- Steadicam: Renard Cheren Jr.
- DIT: Amory Alleyne
- Drone Op: Daniel Small
- Drone PA: Damario Hinds
- Playback Op: Travis Springer
- BTS: Jaryd Niles Morris, Kenny St. Cyr
- Key Grip/Gaffer: Roger Moore
- Best Boy-Grip: Ronald Clarke
- Grip: Bruce Batson
- Grip: Husani Weithers
- Best Boy-Electric: Marcus Whittaker
- Electric: Michael Archer
- Grip PA: Matthew Parris
- Grip PA: Jeremy Goodridge
- Art Director: Jonny Wells
- Set Decorator: Kate Laverty
- Prop/Art Assistants: Matt Dean, Chantel Graham
- Stylist: Katrina Brathwaite
- Stylist Assistant: Lia Gajadhar
- MUA: Mandy Hoyos-Cummins
- MUA Assistant: Andrea Cumberbatch
- Hair Stylist: Ta-shasher Mayers
- Haleek’s Personal Hairstylist: Sarah
- Casting Director (Remote): Andrea Allan
- Casting Coordinators: Shakiera White, Janelle Walcott
- Choreographer: Aisha Commisiong
- Key Safety, Stunts and Rigging: Robin Earle
- Assistant Safety Coordinator: Paula Mascoll
- Location Manager: Rahmat Jn-Pierre
- Head PA and Airport Liaison: Rhema Reid
- PA: Sapphire Charlemagne-Gittens
- PA: Danny Ward
EDIT: Sunset Edit
Editor: Cami Starkman
VFX: Mathematic
- VFX Supervisor: Thomas Nautin
- Colorist: Dante Pasquinelli (Ethos)
Sound Mix: Unbridled Sound
