Disney CEO Bob Iger kicked off D23: The Ultimate Disney Fan Event by highlighting Disney’s unparalleled creativity and innovation, which have kept the company at the forefront of entertainment for over a century.
Addressing fans at the Disney Entertainment Showcase in Anaheim, California, Iger emphasized Disney’s unique ability to create magical experiences that resonate with audiences worldwide.
“Who else but Disney could pull off a weekend like D23?” Iger asked, underscoring the deep connection Disney has with its fans, forged through decades of storytelling. He credited Disney’s enduring success to its creative studios, iconic brands and franchises, and innovative storytelling across theme parks and other experiences.
The D23 event, taking place from August 9-11, offers fans a chance to immerse themselves in Disney magic and hear from stars and creators about upcoming projects. It serves as a testament to Disney’s unique position in the industry, showcasing the power and appeal of its diverse portfolio.
Iger highlighted that while Disney’s various businesses might appear distinct, they are interconnected, all driven by a shared mission to tell great stories. “They are bound by a common mission: to tell great stories… and to bring you those stories in the most modern, relevant, and compelling ways,” he said.
In his remarks, Iger stressed the importance of entertainment, particularly in today’s world, and expressed gratitude for the role Disney plays in people’s lives. He assured fans that Disney is committed to delivering joy, surprise, and wonder through its stories and experiences.
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D23 provides Disney with an opportunity to showcase the creativity, talent, and innovation that fuel the company. Iger concluded by expressing pride in leading a company that brings joy to people of all ages around the world, with exciting developments on the horizon.
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The Geek is a working screenwriter, director and screenwriting instructor.
