After more than 75 years as one of the most recognizable names in juice, Tropicana is refreshing its brand identity with a new masterbrand platform designed to connect with a
Veteran journalist Scott Pelley has publicly accused CBS News leadership of undermining the editorial standards that made 60 Minutes one of the most respected news programs in television history, days
Once upon a time, there was pilot season – a yearly ritual where networks would order a wave of test episodes, screen them, and decide what lived or died. Then
If baseball is trying to feel cool again, this is how you do it. For its 2026 Opening Day push, Major League Baseball (MLB) teamed up with Ice Cube and
Naturium is turning a daily routine into something more meaningful with its new campaign, Good Chemistry Starts in the Shower, created in partnership with Day One Agency. The work introduces
The Writers Guild of America East and Writers Guild of America West announced the winners of the 2026 Writers Guild Awards, recognizing outstanding achievement in writing across film, television, streaming,
Editors’ Note: Black history is American history. Reel 360 News’ Reel Black List is a commitment to recognizing the impact of Black voices across film, television, music, media, and culture every single day
The BBC has issued an apology after a racial slur was heard during the broadcast of the 2026 EE BAFTA Film Awards on Sunday night. The incident occurred early in
Editors’ Note: Black history is American history. Reel 360 News’ Reel Black List is a commitment to recognizing the impact of Black voices across film, television, music, media, and culture every single day
The Make-Up Artists & Hair Stylists Guild (IATSE Local 706) celebrated excellence across film, television, theater and music at the 13th Annual MUAHS Awards, held before a sold-out crowd at
Super Bowl LX once again proved that nothing draws an audience like the Big Game, even if it narrowly missed topping last year’s historic numbers. The Big Game, aired across
What began as a cryptic 15-second tease titled “Take A Look” from Liquid I.V. has now expanded into the brand’s first-ever Big Game commercial, developed with Anomaly and set almost
Dunkin’ is cracking open a TV time capsule and letting the ’90s spill all over the Super Bowl, laugh track, VHS fuzz, and all. It’s what happens when you mix
Anthropic’s Claude is using the Super Bowl stage to make a pointed argument: not everything needs advertising, especially your conversations with AI. Making its Big Game debut, the company behind
Paul Thomas Anderson has emerged as the clear frontrunner for the Academy Award for Best Director after winning the top prize at the Directors Guild of America Awards (DGA) for
Volkswagen is reviving one of its most iconic platforms for the Super Bowl stage, bringing back Volkswagen’s late-1990s rallying cry Drivers wanted in a new Big Game spot created by
A tongue-in-cheek new campaign for Idaho Central Credit Union (ICCU) from Drake Cooper, produced by Good Behavior, is bringing a little extra green to Super Bowl Sunday, at least for
System1 has released early findings from its Test Your Ad Competitive Edge platform, Super Bowl commercials are resonating most strongly with U.S. audiences, and show the greatest potential for long-term brand
Chris Stapleton’s presence at the Super Bowl has already produced one of the most powerful musical moments in recent Big Game history, and that legacy now carries forward through Traveller
Xfinity is stepping onto advertising’s biggest stage for the first time, and it’s doing so by rewinding the clock to one of cinema’s most iconic moments. For its national Super
