Uber Eats is set to feature power couple David and Victoria Beckham in its upcoming Super Bowl commercial, and the brand has released a playful teaser to build anticipation.
The teaser cleverly parodies a memorable moment from the Beckhams’ Netflix series, adding a humorous twist to the buildup for the Big Game.
In the teaser, the Beckhams discuss the details of their “super baseball game,” with humorous mishaps such as misnaming Jennifer Aniston as “Jessica Aniston.” This snippet of the teaser sets the stage for what promises to be an entertaining and star-studded Super Bowl ad.
The teaser playfully references a scene from the Beckham Netflix series where Victoria Beckham recalls her family’s background, prompting David Beckham to interject and humorously demand honesty about her upbringing. The teaser mirrors this scene, capturing the couple’s dynamic in a light-hearted manner. Watch below:
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Beckham, a veteran of Super Bowl commercials, brings his charisma to the screen once again, following his memorable appearances promoting his Bodywear line with H&M in previous years.
Uber Eats’ upcoming Super Bowl spot, directed by Jake Szymanski and crafted by Special Group, is set to air during the third quarter. As Uber Eats gears up for its fourth consecutive Super Bowl appearance, anticipation is high to see what surprises the commercial will bring, especially with the promise of additional celebrity appearances yet to be revealed.
In a landscape where Super Bowl commercials vie for attention, Uber Eats’ playful approach and star-studded lineup suggest another memorable addition to the annual spectacle. As the countdown to game day continues, fans eagerly anticipate the unveiling of Uber Eats’ full Super Bowl commercial.
Super Bowl LVIII will be played at Allegiant Stadium in Las Vegas, Nevada on Sunday, February 11, 2024. It will be broadcast on CBS and streamed on Paramount+ and Nickelodeon. Usher will perform at halftime.
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