Dunkin’ has always been all about helping people traverse whatever life may bring—America runs on Dunkin’. Now, as Americans begin to feel more confident reemerging into the world, Dunkin’ celebrates that moment with a witty message of encouragement.
It’s time to get up and running, it’s time to get back to getting back out there, it’s time to get back to your daily Dunkin’ coffee order that helps you get it all done.
The film was created with creative agency partner BBDO New York and director Peter Martin at Corner Shop. Shot pre-pandemic, but not airing until now, the spot has been revamped to perfectly fit this moment in time and reinforce Dunkin’s longstanding promise to always help keep you running. Watch below:
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CREDITS:
CLIENT: Dunkin’
- VP, Marketing Strategy: Jill Nelson
- Director, Brand Stewardship: Kendra Cirillo
AGENCY: BBDO NY
- Chief Creative Officer, Worldwide: David Lubars
- Executive Creative Director: Doug Fallon
- Executive Creative Director: Steven Fogel
- Associate Creative Director: Talon Gustafson
- Associate Creative Director: Brian Pinkley
- EVP, Group Executive Producer: Diane Hill
- SVP, Group Executive Producer: Dan Blaney
- Content Producer: Corie Rosenblatt
- Senior Music Producer: Julia Millison
- EVP, Senior Director: Jim Santora
- VP, Account Director: Carrie White
- Account Manager: Alex Castellanos
PRODUCTION COMPANY: Corner Shop
- Directors: Peter Martin
- Executive Producer: Anna Hashmi
- E.P. / Producer: Jay Shapiro
EDIT: Mackcut
- Editor: Erik Laroi
- Editor: Mike Rizzo
- Producer: Margarita Mutuc
- Audio Mixer: Sam Shaffer
POST FX: The Mill