3rd annual Production Without Borders streams


On November 10, 2020 at 11 a.m. PST, Cloud 21 International and Kultura PR International presented the third installment of “Production Without Borders,” a special event held during the annual film market.

The virtual event, watched by the global film community, featured a lively discussion with Yasmine Al Massri (Quantico, Refugee, Caramel, Miral), Larry Kasanoff (Threshold Entertainment GroupMortal Kombat, Terminator 2), Christina Rose (MirrorWater Entertainment) and directing duo Jason Greer and Vanessa Cicarelli (Birdy & Bean Films). Award-winning filmmaker Kate Rees Davies moderated the hour-long event.

“Our Production Without Borders franchise has been extremely successful due to the participation of some of the top names of the global entertainment industry each year,” comments Kultura PR founder Nicole Muj. “During this time of COVID, we had to be innovative with our panel events that are usually live and in person in Cannes, Park City and Santa Monica.”

“Based on the initial feedback we’re receiving, our event was once again a major success, even though it was online,” adds Gotham Chandna, founder of Cloud 21. “While the pandemic has changed the way we do things, it also has empowered us to truly cross virtual borders to reach a worldwide audience of thousands.”

Moderated by British filmmaker Kate Rees Davies, the panelists for the event included international actress and human rights activist, Yasmine Al Massri (Castlevania),  Larry Kasanoff, Chairman/CEO, Threshold Entertainment Group, Christina Rose, CEO/Co-founder, MirrorWater Entertainment, Jason Greer and Vanessa Cicarelli, Birdy & Bean Films  Watch the entire virtual event below:

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Panel Highlights  

Yasmine Al Massri regarding the differences in working in the U.S. and abroad:

The difference I think is dictated by budgetary means rather than content because honestly, I’ve never felt that stories coming from Hollywood are better in content than stories that are made in Jordan or Lebanon or Egypt. Stories are stories.

Larry Kasanoff on the industry, post-pandemic:

I think that the second that this {pandemic} is over, movie theaters will come roaring back like a dam unleashed. … there was a flu 100 years ago, the Spanish flu, and what followed was 10 years of the Roaring 20s. I think entertainment will come raging back.

Christina Rose on how MirrorWater Entertainment selects its projects:

There are a lot of very hidden treasures when it comes to content to stories that haven’t really been found. We try to look for that – they are somehow rooted in a county but have a global appeal. We also look at art based on or inspired by stories.

Jason Greer and Vanessa Cicarelli on selecting and developing a project.

Jason: For me, I think it’s finding a story or project you are passionate in and doing the best you can to tell that story. Also working with people who are passionate about the story.

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Vanessa: Also, to a point, it’s just actually getting the courage to get it started…. I think sometimes you get this idea in your head that you want to put something out there that is immediately perfect. And I think it is better to get something started…. Done is better than perfect.

SOURCE: Kultura