Carl Sundemo’s work has been called ”stupid ideas presented in a serious way,” and over the years he has built an oppressive interest for how crafted film worlds can be used in unusual ways. His films often play with known genres and troupes in advertising and other narratives, to great comedic effect. As an ad … Continue reading “Carl Sundemo joins Epoch Films directorial roster”
Bicoastal production company Durable Goods has signed director Tamer Shaaban for exclusive representation in North America. Hailed for his visual storytelling combining film, design, and technology, Shaaban has directed commercials and branded content for such clients as Audi, Microsoft, Dove, Lay’s, and the UEFA Champions League. Born to Egyptian parents and splitting time growing up … Continue reading “Durable Goods Signs Director Tamer Shaaban “
After weeks of scrutinizing thousands of entries from all across the globe, the dedicated juries of The One Show 2022 have finally scored every single submission to compile this year’s full shortlist. The One Club for Creativity today announced the entries from 52 countries on the full shortlist for The One Show 2022. Shortlisted entries are those that made it into … Continue reading “Area 23, Leo Burnett Chicago lead One Show shortlist”
Director/Editor Bradley Ross has launched a new, full-service production company, Open Swim, that leads with creative continuity at its core. Ross, the former President of Manhattan Productions, has teamed up with EP Amyliz Pera to develop rich, emotive content encouraging creative perspectives coming together in a nonlinear way. “AZ [Pera] is a multi-faceted talent. She not … Continue reading “Open Swim launches in Brooklyn”
In partnership with Saatchi & Saatchi, JOJX produced Toyota’s latest motorsports spot “Vroom,” which premiered during The Daytona 500 on February 20, 2022. Helmed by prolific commercial director Alessandro Paccini, “Vroom” is a celebration of Toyota’s Motorsports dedication to evoke passion across the product line-up following a successful 2021 campaign and wide-sweeping victories from midget … Continue reading “Things that go “Vroom”in Toyota spot”
Award-winning director Douglas Avery has signed with RSA Films for commercial representation in the US and UK. His work is characterized by gripping performances, cinematic visuals and compelling storytelling, as seen in his recent Woody Creek Distillers campaign, with William H. Macy delivering his eccentric cool for the brand he is a partner in, and AXA “Kathmandu,” … Continue reading “RSA Films signs Douglas Avery for commercials and content”
The stars align in Toyota’s second Big Game ad, “The Joneses,” as Tommy Lee Jones, Leslie Jones, Rashida Jones and Nick Jonas try to keep up alongside the biggest star of them all, the all-new 2022 Toyota Tundra. The all-new 2022 Toyota Tundra has been years in the making and you only get one chance to … Continue reading “Keeping up with the Joneses and Jonases in Toyota Tundra Super Bowl ad”
Julia Neumann, Chief Creative Officer of the independent New York agency Johannes Leonardo, has been named as Chair of the 2022 AMP Awards for Music & Sound. Her appointment was announced by Georg Bissen of MetaTechnik, President of the AMP National Board and a member of its 2022 AMP Awards Committee. The deadline for entering … Continue reading “Johannes Leonardo CCO Julia Neumann named AMP Awards Chairperson”
Oreo and comic book hero Batman have joined forces for a limited edition run of cookies, promoted by a fun-filled video that sees the Gotham City recreated with the sweet treats. Bringing together two American icons, the short film begins by teasing viewers with various Batman-related symbols engraved into the Oreos before dramatically panning across … Continue reading “Oreo and The Batman team up for new adventure”
As the newest versatile family member in the Corolla family, the first-ever 2022 Toyota Corolla Cross kicks off the new year with the ‘Just Right’ campaign, which highlights the compact SUV’s capabilities and features that are sure to accommodate life’s adventures. Toyota’s long-standing Total Toyota (T2) marketing model – Saatchi & Saatchi, Burrell Communications, Conill … Continue reading “T2 develops transcultural campaign for Toyota Corolla Cross”
Gary Vaynerchuk today announced the launch of a new production studio, Eva Nosidam Productions. The name, which spells Madison Ave backwards, signifies the intent of the company – to be the antithesis of Madison Ave by creating ads that don’t feel like ads but rather content that moves and engages people. Maya Brewster-Dorian will lead … Continue reading “Gary Vaynerchuk launches Eva Nosidam Productions”
After producing for some of NYC’s best boutique post houses over the past decade, Kelly Mackey joins HARBOR as Executive Producer, VFX & Finishing, LA, with immediate effect. After launching her career as a producer at Refinery NYC and Poetica, Mackey’s talent was picked up by BlueRock, where she quickly rose to oversee and produce … Continue reading “Kelly Mackey joins HARBOR’s LA studio as EP, VFX and Finishing”
Some of the words which come to mind when describing 2021 include frustrating, maddening, wow (in a bad sense), terrifying, astounding, and wow again in a very good sense. When we left 2020 our outlook was hopeful. We knew this would be the year that we became vaccinated against an insidious Coronavirus disease that had … Continue reading “2021 in Review: The biggest stories of Reel 360”
Bicoastal production company Durable Goods has signed director/cinematographer Adriano Falconi for exclusive representation in North America. Falconi is celebrated for crafting visceral, character-driven stories for brands, emphasizing cinematography and casting in his pursuit to make every commercial he shoots authentic and fresh. He has helmed campaigns for such brands as HP, Tesla, Infiniti, UGF, and … Continue reading “Durable Goods Welcomes Director Adriano Falconi”
VMLY&R announced today Joydeep Dey will join the agency as global chief strategy officer on WPP’s Ford account, which spans marketing communications, experiences, technology, and commerce. Dey will serve as the strategic interface for WPP’s multi-agency team, working in close partnership with Jason Xenopoulos, the global chief creative officer on the Ford business. An experienced, hybrid strategist, Dey has … Continue reading “Joydeep Dey joins WPP’s Ford team as Chief Strategy Officer”
Gravy Films today announced the addition of directorial duo Trent and Marlena to its commercial roster. With combined backgrounds in creative advertising and visual arts, Trent and Marlena infuse emotional realism, unexpected charm and a keen cinematic perspective to each of their projects. Gravy Films is a Los Angeles-based commercial production company that represents a … Continue reading “Directing duo Trent and Marlena join Gravy Films”
Alldayeveryday has announced that talented Director Stephan Wever will join its collective of leading creators in advertising and entertainment. Stephan’s global projects span many genres and include long and short-form branded content, and television series. Noted collaborations include a documentary about the first true winter North Pole expedition, a VR experience for LVMH alongside Nicolas Winding Refn, the … Continue reading “Director Stephan Wever joins Alldayeveryday family of creators”
Driven by a lifelong passion for cars and a desire to steer automotive content in thrilling new directions, award-winning agency standouts Yates Holley and John Kim have announced the launch of Los Angeles-based hybrid company, Rideview. Fueled by a mission to become a one-stop-shop for automotive art direction and visualization, Rideview offers services including visual effects, … Continue reading “Award-winning agency vets drive launch of hybrid company Rideview”
DDB North America today announced a new growth team to oversee new business across the region. Elaine Purcell joins the North America leadership team as Chief Growth Officer and Adrienne Marcino joins as Business Development & Growth Director. The partnership will handle net new business and organic growth strategy across DDB’s North America Offices in the US and Canada. Says DDB North … Continue reading “DDB North America introduces new growth team”
AMV BBDO London capped off a hugely successful year at The One Show 2021, winning Best of Show, six Best of Discipline awards, and being named the show’s Agency of the Year. The UK shop won all of its 12 Gold Pencils this year on behalf of client Essity Bodyform/Libresse, with Best of Show going to “#wombpainstories”, which won Gold in Integrated, … Continue reading “AMV BBDO Wins The One Show 2021 Best of Show”
