Droga5’s ECDs break down The Super Bowl Conundrum
There is no bigger stage in advertising than the Super Bowl. You have a captive, 120 million-person audience, most of whom are actually excited for the ads. You have clients
There is no bigger stage in advertising than the Super Bowl. You have a captive, 120 million-person audience, most of whom are actually excited for the ads. You have clients
Former Global Chief Creative Officer at Omnicom Group’s DDB, Ari Weiss is embarking on his next venture: the launch of an independent advertising agency named Quality Experience (QX). Weiss assumes
Winners for the 2022 AICP Show: The Art & Technique of the Commercial, the AICP Next Awards and the AICP Post Awards premiered earlier in the week at AICP Week’s
The AICP Awards today released the Shortlists for the 2022 editions of its three competitions: The AICP Show: The Art & Technique of the Commercial, the AICP Next Awards and
The ‘Good Ideas Deserve To Be Found’ campaign launched last year to celebrate how Meta platforms like Facebook and Instagram help people discover new businesses, services and products that align
The One Club for Creativity has announced that entries from 53 countries have been selected by its global juries of top creative leaders as finalists for The One Show 2021. All finalists will be
ADCOLOR has announced the appointment of Droga5 as its creative agency of record. This partnership comes as ADCOLOR approaches its 15th anniversary and looks to amplify its influence and create
Babies and puppies always seem to score big on the Super Bowl. To be honest, if you’re Huggies what else are you going to use? To launch Huggies’ new platform
Outlets report that Accenture Interactive owned agency, Droga5, has reportedly trimmed its U.S. staff by 7%. The layoffs were across all departments and levels. Reports say the reductions were COVID-19
True American icon, Harley-Davidson came to Droga5 in February 2019 with the ambition to build the next generation of riders around the world by expanding the brand into new spaces
Do you know who Rukmini Calamachi is? If you don’t, you will after watching the next film in Droga5’s latest effort for The New York Times. The latest compelling film
Accenture has entered into an agreement to acquire Droga5, one of the world’s most high-profile and influential creative agencies. The New York-based agency will become part of Accenture Interactive, boosting
I love the Y. When I used to live in Barrington IL, most mornings — except the god-awful ones that started at 80 below — began with a 5:30 AM
TBWA\Chiat\Day New York has announced the appointment of Dustin Tomes as its new Chief Creative Officer, effective October 10th. Tomes joins from Publicis Group’s Le Truc, where he was EVP
The American Advertising Federation (AAF) is proud to reveal the honorees for the 2024 Mosaic Awards, presented by SiriusXM. This prestigious event, which celebrates excellence in multicultural advertising and advancements
The year’s top advertising talents were celebrated at the AICP Awards gala held at The Museum of Modern Art (MoMA) in New York. Since its inception in 1992, the AICP
Wave Studios NY clinched the Ryan Barkan Best in Show Award at the 11th AMP Awards for Music & Sound with its impactful “Heal the Future” spot for Sick Kids
Bodyarmor Flash I.V. has launched its first-ever social campaign featuring international superstar and newly announced partner, Anitta. The campaign provides fans and consumers with an inside look at Anitta’s dynamic
The anticipation builds as the AMP Awards for Music & Sound approaches its eleventh annual event, slated for May 15 at Sony Hall in New York City. With the Shortlist
Droga5, in collaboration with Essentia, is set to disrupt the status quo with the launch of “Hold my Hydroboost” — a social-first campaign aimed at shaking people out of their