Halloween season just got a whole lot scarier – and sweeter. Fanta has teamed up with Universal Pictures and Blumhouse for a first-of-its-kind global partnership that unites four horror icons
Storefront Music, the original music, sound design, and audio-post company led by John “Scrapper” Sneider and Adam Elk, has appointed longtime music production executive Matt Nelson as its new Managing
Sprite is bringing its legendary Obey Your Thirst message to the gridiron in a bold, resonant campaign starring Super Bowl LIX MVP and Philadelphia Eagles quarterback Jalen Hurts. The new
Dallas-based filmmaker and photographer Stewart Cohen is expanding his presence in the stock media space with two major acquisitions under his licensing company, SuperStock. Cohen—best known for his commercial work
Creative production studio Whiskey Bear has added a fresh dose of personality and innovation to its roster with the signing of Keegan & Nicole—a creative duo and real-life married couple
Jon Hamm wants no part of your dog’s birthday bash. Or your suspiciously intense book club. Or anything that isn’t hilariously hyping Carvana. In this week’s Reel Ad of the
Just when you think Liquid Death can’t get any weirder, they plop a toilet in the middle of a studio and dare unsuspecting taste testers to chug high-fiber sodas while
The 12th Annual AMP Awards for Music & Sound took center stage at Sony Hall in New York City on May 21, with the sold-out ceremony recognizing the most creative
FCB New York was the dominant force at this year’s One Show awards, taking home the prestigious Best of Show honor for its innovative “Spreadbeats” campaign for Spotify and earning
Wieden+Kennedy will make history this month as the first-ever agency to be inducted into the Association of Music Producers’ Hall of Fame, the organization announced today. The honor will be
Editor’s Note: Supporting women should not be limited to a month. So at Reel 360 News, we have decided to amplify and promote dynamic women’s voices all year long. Today, let
Creative agency Fast Horse has promoted Scott Broberg to Chief Creative Officer, officially placing him at the helm of the agency’s creative vision as it continues to evolve and expand.
Filmmaker Erik Morales has officially joined the roster at Institute, the acclaimed production company known for championing diverse creative voices. Institute will now represent Morales for commercial work in the
Acclaimed filmmaker Nanette Burstein has officially signed with Institute for commercial representation, bringing her signature blend of authenticity, empathy, and humor to the production company’s celebrated roster. Known for her
The American Advertising Federation (AAF), known as the “Unifying Voice for Advertising,” has announced the newest additions to its 2025-26 Board of Directors. The new members were elected by the
In a stunning blow to the visual effects industry, Technicolor Creative Studios will reportedly shutter all U.S. operations of The Mill, MPC Advertising, and Mikros Animation. This abrupt closure, following
Erste Group, in collaboration with creative agency Jung von Matt Donau, has unveiled a stirring Christmas campaign that tells the true story behind the beloved carol Silent Night. Through an
Senior Mixer and Sound Designer Hillary Kew Martell is back, making her return to the world of brand and agency audio work as she joins the team at Sound Goods.
Anomaly has announced a significant expansion of its leadership team at its Los Angeles office. The move marks a strategic effort to enhance client growth and development across the agency’s
In the final Awards Show of the week at the Cannes Lions International Festival of Creativity, the prestigious Lions were awarded across various categories. Highlights included Orange’s ‘WoMen’s Football’ scoring
