The journey to “Advertising Woman of the Year”

No doubt, Laurel Flatt earned the “Advertising Woman of the Year” title that the Chicago Advertising Federation bestowed upon her last week.

Since becoming president of Chicago’s McGarryBowen two years ago, she has helped the mid-sized agency get a spot on the Chicago Tribune’s “Best Places to Work” list and receive recognition as Advertising Age’s “Comeback Agency of the Year.”

Flatt credits many people for the success.

Reel’s Colin Costello wraps directorial debut — an essay

Last week, I wrapped my directorial debut on a short film I wrote, an homage to “The Twilight Zone” called, “The After Party.” The film is a commentary on binge drinking among women as well as how we as a society are addicted to so much from “Boomerang videos” to pain killers.

As I cried during the entire 2:40 AM drive home — a teary cocktail of exhaustion, relief, sadness and shock that I actually did this — I began to think about the script’s journey. You see, every good story has a story. And this is “The After Party’s.”

Agency focused on decentralization promotes two

Marketing agency LAPIZ recently announced the promotions of Ernesto Adduci and Marco Azucena to senior vice president, account director. Both Adduci and Azucena have been tasked with reshaping the account management department into a more decentralized model.

“Holocracy, is a unique business model that empowers account teams to make decisions autonomously,” said managing director and EVP Gustavo Razzeti.

FCB-Michelob ULTRA spot bowed during the Super Bowl

A 30-SECOND SPOT, “Our Bar” from FCB and produced by Radical Media for Michelob ULTRA — the fastest growing beer brand in the U.S. — bowed on Sunday’s Super Bowl.

The spot used real people to demonstrate Michelob ULTRA’s commitment to support and celebrate authentic fitness communities. From training to run clubs to spin classes, “Our Bar” depicts the new social fitness reality that fitness and enjoying beer can go hand in hand: you can work out, and then go out.

Verdugo Entertainment celebrates Roy Rogers’ career with 4K Blu-Ray Set

Just in time for the 2021 holiday season, Verdugo Entertainment launches a collectors Blu-ray Box Set featuring “King of the Cowboys” Roy Rogers’ first and final starring role films. The box set, which bookends Rogers’ career, includes the newly remastered 1938 film Under Western Stars, and the newly restored 4K version of the 1975 modern western classic Mackintosh and … Continue reading “Verdugo Entertainment celebrates Roy Rogers’ career with 4K Blu-Ray Set”

Florence Pugh, Lulu Wang, John David Washington among Academy invites

The Academy of Motion Picture Arts and Sciences is extending invitations to join the organization to 819 artists and executives who have distinguished themselves by their contributions to theatrical motion pictures.  The 2020 class is 45% women, 36% underrepresented ethnic/racial communities, and 49% international from 68 countries.  There are 75 Oscar® nominees, including 15 winners, and … Continue reading “Florence Pugh, Lulu Wang, John David Washington among Academy invites”

James Corden is a “fat pussy” & other Ricky Gervais jokes

Last night, “Awards Season” kicked off in Beverly Hills with the 77th annual Golden Globe Awards. As is the case in recent years, the host was bigger news than the winners. Controversial host, Ricky Gervais, returned for a fifth and what he claims to be, “his last time,” as host of the ceremony. Standing before … Continue reading “James Corden is a “fat pussy” & other Ricky Gervais jokes”

DDB’s Mel Routhier: From Texas intern to Chicago leader

Last month, as reported in Reel Chicago, DDB Chicago promoted Melissa “Mel” Routhier to Executive Creative Director from State Farm Group Creative Director. After spending an hour talking to the former Texan, I can see why. Routhier is funny, inspiring, passionate, and engaging. Her work for State Farm — which includes the Following campaign that … Continue reading “DDB’s Mel Routhier: From Texas intern to Chicago leader”

Meet the producers behind Fox’s “Bite Size Horror”

On Monday, Reel Chicago awarded a special edition “Ad of the Week” to an out-of-state agency for the first time in the colum’s history. We felt the impact that Fox’s in-house digital agency, All City, created for Mars candies redefined branded entertainment by making really good entertainment. Titled, Bite Size Horror, these are a series … Continue reading “Meet the producers behind Fox’s “Bite Size Horror””